Developed in 1978–79 for Volkswagen AG (Aktiengesellschaft, meaning “stock company”) who discontinued using it around 1992. First published for public use in 1989 by Adobe. [MyFonts]
The typeface was used for the Volkswagen and Audi Dealer Organization, and for all non-car related activities of Volkswagen, such as the V.A.G Bank and V.A.G Leasing. [Wikipedia] The designer is disputed. Some sources credit UK firm Sedley Place, but others claim GGK Düsseldorf was responsible.
In German-speaking markets the face is sometimes known as VAG Rundschrift. The Scangraphic version is called Vega.
Chronic: Handmade Nightmares in Red, Yellow and Blue2007
- Studio Laucke Siebein
Contributed by Stephen Coles