In May 2012, François Hollande was elected President of France. The identity of his campaign was build around the typeface Bello, a rather uncommon choice for a presidential campaign. After the electoral victory some loony French people nicknamed Bello the French Gotham, but hey… don't believe all rumours.
François Hollande 2012 Presidential Campaign
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The New York Review of Books (cover redesigns)
- Maurice Meilleur
Contributed by Stephen Coles
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