For his Bachelor’s thesis Stefan Zimmermann developed a corporate design concept for the International Game Days Essen. The annual fair is the world’s largest trade event for board games. Target of the thesis was to design an identity concept with a distinctive hallmark, a uniform layout, and to create a concepts for Marketing campaigns. The appearance should fit to the topic ‘play’ and to the high standard of the fair.
Internationale Spieltage SPIEL
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Bloomberg Businessweek, April 9–15, 20122012
- Richard Turley
- Bloomberg Businessweek
Contributed by Indra Kupferschmid
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Manuscript Capitals (Sample unavailable)