Corporate design manual for the Norwich Cathedral in form of a pocket bible. See the more detailed post on Creative Review or on The Click design consultant’s website.
Interesting take on a brand guide, though the quarter column captions seem a bit awkward when used underneath the half column of copy, but maybe that's just me.
I'm also a little curious whether or not the client found the direct "bible" analogy pandering or offensive at all, assumably being a religious institution.
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