This advertising leaflet for Knorr Soßen-Würfel (sauce cubes) was probably printed some time in the 1950s. Note Futura’s tightly spaced ‘ch’ and ‘ck’ digraphs and the use of letter-spacing for emphasis in “Zutaten” (ingredients). The larger bold weight seems to belong to a different geometric Grotesk.
Post a comment
More Futura in use
The Spectacle of the Scaffold, Penguin Great Ideas2008
- David Pearson
Contributed by Stephen Coles