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Spotify brand and website

Contributed by Stephen Coles on Mar 29th, 2013.
Spotify-logos.png
Source: https://www.spotify.com. License: All Rights Reserved.

Music streaming service Spotify has updated their look, moving away from their bouncy, somewhat amateurish startup logo to something more staid. The logotype is Gotham with a custom ‘fy’ ligature, and a round ‘i’ dot replacing the original square one. It’s always interesting to see how much a simple tittle change can affect the feel of a typeface.

The website uses Proxima Nova, a common online alternative to the more well known Gotham which is not yet available for web use. Despite their obvious similarities, these faces each have their own approach and qualities. Most folks don’t realize that Proxima Sans (the precursor of Nova) preceded Gotham by several years. Mark Simonson just posted an interesting article about the typeface’s first use.

(Hat tip to Bill Dawson.)

Spotify1.png
Source: https://www.spotify.com. License: All Rights Reserved.
Spotify3.png
Source: https://www.spotify.com. License: All Rights Reserved.
Spotify2.png
Source: https://www.spotify.com. License: All Rights Reserved.
Spotify4.png
Source: https://www.spotify.com. License: All Rights Reserved.

6 Comments on “Spotify brand and website”

  1. Bill Dawson says:
    Mar 30th, 2013  7:12 pm
  2. Scott Gruber says:
    Jul 9th, 2013  9:03 am
    EditBesides the logotype, are any other elements using something other than a variation of Proxima Nova?
  3. Jul 10th, 2013  9:49 am
    Edit

    Not on this page, as far as I can see. Keep in mind this is only spotify.com, not the app which (on OS X, at least) uses Helvetica and Lucida Grande.

  4. darby says:
    Apr 3rd, 2014  5:10 pm
    Edit

    Anyone know what the new font is for the redesign spotify just released? Avenir?

  5. Apr 7th, 2014  7:49 am
    Edit

    darby — Not sure which part of the service you mean. Proxima Nova is still used on the Spotify site, and the Mac app still uses Lucida Grande and Helvetica.

  6. Benj. says:
    May 12th, 2014  7:04 pm
    Edit

    I would like too to find the font used for the pictures of playlists especially the TREND Playlistme. Thanks.

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