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VHS Logo

Contributed by Stephen Coles  on Apr 6th, 2013. Artwork published in .
Source: License: All Rights Reserved.

The odd logo for VHS (Video Home System) is so very much a product of 1970s aesthetic, made from a very peculiar 1970s kind of typeface: Lee, by Leo Weisz for VGC. As Mark Simonson notes, “Leo is still around. He’s over 100 years old now, still paints, and even has a Facebook page.” The first VCR to use VHS was the Victor HR-3300 (below) in 1976.

Lee was also used for the TV series Charlie’s Angels which debuted in 1976.

1976 was a good year for Leo Weisz.

Source: License: All Rights Reserved.
Source: Public Domain. License: All Rights Reserved.

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