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Evening Edition

Contributed by Stephen Coles on Jul 4th, 2013. Artwork published in 2012.
Source: License: All Rights Reserved.

Evening Edition is a daily news briefing produced by Mule Design and delivered via email, website, and podcast.

A blackletter logo helps achieve the brand’s classic newspaper look, though they could have done a little better than Fette Kanzlei, one of many old Frakturs digitized by Dieter Steffmann. The spacing is uneven and the little decorative strokes at the top-right of letters like ‘i’ and ‘n’ create some uncomforable moments — especially when the mark is as tight as the designers want to set it here. They could get better results from a simplified blackletter like Amador. Plus, it’s by a Mule Design neighbor, Jim Parkinson, who lives and works just across the San Francisco Bay from the studio. Coincidentally, the guy is famous for repairing newspaper logos.

Fraktur quibbles aside, here’s a nice touch: the Evening Edition designers made an identity device out of the round ‘i’ dot in Kanzlei. The little circle is reprised in red at the center of the logo and at the end of each day’s news.

The site makes liberal use of webfonts. Text is set in FF Meta Serif, with FF Tisa for date heads and Prenton Condensed for story heads. The overall look is very much that of a contemporary, web-friendly news source — serious but not stuffy.

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The single-column responsive layout.

Source: License: All Rights Reserved.
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Deep respect to the editors for getting the apostrophes right in “Rock ’n’ Roll’.

Source: License: All Rights Reserved.
Source: License: All Rights Reserved.

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