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John Lewis Toys

Contributed by Stephen Coles on Nov 25th, 2013. Artwork published in 2012.
johnlewis-for-site-toys.jpg
Source: http://irvingandco.com. License: All Rights Reserved.

“Irving have updated the packaging for the complete range of John Lewis’ own brand toys. Working across seven categories from Pre-school through to Games, we have created a clean, simple design which focuses on the key attributes and values of each product category and age group. For pre-school we collaborated with Monotype to develop a bespoke rounded version of Gill Sans for John Lewis.” — Irving & Co

johnlewis-for-site-toys2.jpg
Source: http://irvingandco.com. License: All Rights Reserved.
johnlewis-for-site-toys3.jpg
Source: http://irvingandco.com. License: All Rights Reserved.
johnlewis-for-site-toys4.jpg
Source: http://irvingandco.com. License: All Rights Reserved.
johnlewis-for-site-toys5.jpg
Source: http://irvingandco.com. License: All Rights Reserved.
johnlewis-for-site-toys6.jpg
Source: http://irvingandco.com. License: All Rights Reserved.

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