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The International Exhibition of Sherlock Holmes

Contributed by Florian Hardwig on Dec 30th, 2013. Artwork published in .
    sherlock-holmes-exhibition-branding-770x475.j
    Source: http://www.brandsbyovo.com OVO. License: All Rights Reserved.

    Sherlock Holmes Exhibition Trademark

    “In collaboration with the Conan Doyle Estate, Exhibits Development Group, Geoffrey M. Curley & Associates, OMSI and The Museum of London, OVO developed a complete visual identity system and branding for The International Exhibition of Sherlock Holmes.” — brandsbyovo.com

    While Octant comes with a number of nonstandard ligatures (like ‘gg’), the ‘HE’ and ‘OC’ pairs in the wordmark are not included in the font, but were created ad hoc. The ‘L’ is a repurposed ‘Ł’ and the ‘H’ actually is Octant’s ‘Ħ’ — off the shelf, the typeface apparently was not fancy enough.

    sherlock-holmes-subway-poster-770x475.jpg
    Source: http://www.brandsbyovo.com OVO. License: All Rights Reserved.

    Subway Advertisement

    sherlock-holmes-london-detail-770x475.jpg
    Source: http://www.brandsbyovo.com OVO. License: All Rights Reserved.

    Graphic Style

    sherlock-holmes-trademark-flat-770x475.jpg
    Source: http://www.brandsbyovo.com OVO. License: All Rights Reserved.

    Trademark, Flat

    sherlock-holmes-exhibition-typographic-illust
    Source: http://www.brandsbyovo.com OVO. License: All Rights Reserved.

    Typographic Illustration

    sherlock-holmes-exhibition-website-home-page-
    Source: http://www.brandsbyovo.com OVO. License: All Rights Reserved.

    Website; Home Page

    sherlock-holmes-exhibition-website-path-to-ba
    Source: http://www.brandsbyovo.com OVO. License: All Rights Reserved.

    Website; Content Page

    sherlock-holmes-exhibition-website-home-page-
    Source: http://www.brandsbyovo.com OVO. License: All Rights Reserved.

    Website; Home Page Detail

    Typefaces

    • Octant
    • Brothers
    • Libre Baskerville

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