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Parc Olympique de Montréal branding

Contributed by Nick Sherman on Jan 6th, 2014. Artwork published in 2013.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.

A rebranding of Montréal’s Olympic Park, home of the 1976 Summer Olympics, by Canadian firm, lg2. The iconic mark is paired with Landmark, which offers similarly multi-linear styles.

1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_brand_po_06.jpg
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet
Source: http://lg2.com. License: All Rights Reserved.
1311_imprime_parcolympique_fr_branding_vignet

Iconic symbols were designed to match the multi-linear style of Landmark.

Source: http://lg2.com. License: All Rights Reserved.

1 Comment on “Parc Olympique de Montréal branding”

  1. André Mora says:
    Jan 8th, 2014  8:20 am
    Edit

    “‘Olympique’ should be nudged 1 point to the left.” —Most Annoying Guy in the World

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