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    <title>Simon B</title>
    <link>https://fontsinuse.com/contributors/11188/ioioio</link>
    <description>Uses contributed by Simon B</description>
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    <language>en</language>
    <copyright>Copyright 2026 , FontsInUse.com LLC</copyright>
    <pubDate>Sat, 11 Jul 2026 20:55:58 +0000</pubDate>
    <lastBuildDate>Sat, 11 Jul 2026 20:55:58 +0000</lastBuildDate>
    <ttl>3600</ttl>
    <item>
      <title><![CDATA[Taubmans – Chromatic Joy campaign]]></title>
      <link>https://fontsinuse.com/uses/76709/taubmans-chromatic-joy-campaign</link>
      <description><![CDATA[Contributed by <a href="/contributors/11188/ioioio">Simon B</a><br/><a href="https://fontsinuse.com/uses/76709/taubmans-chromatic-joy-campaign"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288122/upto-700xauto/69dafb7e/19_CHROMATIC_JOY_BEHIND_THE_SCENES-jpg-2640x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/Taubmans-Chromatic-Joy" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/169412/geometer"><img src="https://assets.fontsinuse.com/static/samples/10/9011/440/4/6169c509/geometer.png"/></a><br/><a href="https://fontsinuse.com/typefaces/42525/gordita"><img src="https://assets.fontsinuse.com/static/renders/307/42525/400/4/69f06c9d/gordita.png"/></a><br/><a href="https://fontsinuse.com/typefaces/7251/unidentified-typeface"><img src="https://assets.fontsinuse.com/static/samples/1/591/440/4/570e2042/unidentified-typeface.png"/></a><br/><br/><p>Initially beginning as a branding project, <a target="_self" class="entity-link" href="https://fontsinuse.com/designers/21773/wade-and-leta" data-entity-code-id="21773" data-entity-code-type="Designer">Wade and Leta</a> designed and built the physical lockup for <a href="https://www.taubmans.com.au/">Taubmans</a>’ 2021 campaign, <a href="https://letasobierajski.com/Taubmans-Chromatic-Joy">Chromatic Joy</a>. From their case study:</p>

<blockquote>
<p>Our multi-layered logo and its system of glyphs existed as physical wall reliefs that, when assembled, would create a giant composition that we photographed for the header of the website. Each of these letters and glyphs were hand painted to showcase the vibrancy and tactility of Taubman’s colors for 2021. We had a lot of fun determining this modular typographic approach as it gave us infinite opportunities to showcase Taubman’s color pairing possibilities with our material approach.</p>

<p>Additionally, we designed our own ideal buildings to supplement the site by pulling inspiration from architects like Kunihiko Hayakawa and Kazuo Shinohara. Everything was nicely linked together with the eclectic palette derived from Taubman’s colors of the year in order to exist on Taubman’s digital annual report website (designed by Sons &amp; Co.) featuring loads of chromatic inspiration and insightful interviews with other colorful creatives such as Yinka Ilori, Camille Walala, and Adam Nathaniel Furman. We’re in there too ;)</p>
</blockquote>

<p><strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/169412/geometer" data-entity-code-id="169412" data-entity-code-type="TypeEntity">Geometer</a></strong> is used alongside what looks like <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/42525/gordita" data-entity-code-id="42525" data-entity-code-type="TypeEntity">Gordita</a></strong> as well as an unidentified sans similar to <a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/31411/ll-circular" data-entity-code-id="31411" data-entity-code-type="TypeEntity">LL Circular</a>.</p>

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<p></p><br/><a href="https://fontsinuse.com/uses/76709/taubmans-chromatic-joy-campaign"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288123/upto-700xauto/69dafb80/CHROMATIC_JOY_LOGO-jpg-2640x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/Taubmans-Chromatic-Joy" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/76709/taubmans-chromatic-joy-campaign"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288124/upto-700xauto/69dafb81/CHROMATIC_JOY_MAGAZINES_V2_ZF8zNzD-jpg-2634x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/Taubmans-Chromatic-Joy" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/76709/taubmans-chromatic-joy-campaign"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288125/upto-700xauto/69dafb83/CJ24-jpg-2640x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/Taubmans-Chromatic-Joy" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/76709/taubmans-chromatic-joy-campaign"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288126/upto-700xauto/69dafb85/CJOY_MURAL_2_V2_OowFI0K-jpg-2640x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/Taubmans-Chromatic-Joy" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/76709/taubmans-chromatic-joy-campaign">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/76709/taubmans-chromatic-joy-campaign</guid>
      <pubDate>Tue, 28 Apr 2026 08:15:24 +0000</pubDate>
      <author>Simon B</author>
    </item>
    <item>
      <title><![CDATA[DanCassab × Leta Sobierajski collection]]></title>
      <link>https://fontsinuse.com/uses/76711/dancassab-leta-sobierajski-collection</link>
      <description><![CDATA[Contributed by <a href="/contributors/11188/ioioio">Simon B</a><br/><a href="https://fontsinuse.com/uses/76711/dancassab-leta-sobierajski-collection"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288128/upto-700xauto/69dafe88/DANCASSAB-x-LS-DETAILS0811-jpg-2640x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/DanCassab-x-Leta-Product-Collaboration" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/169412/geometer"><img src="https://assets.fontsinuse.com/static/samples/10/9011/440/4/6169c509/geometer.png"/></a><br/><a href="https://fontsinuse.com/typefaces/248205/sinergia"><img src="https://assets.fontsinuse.com/static/samples/19/18090/440/4/69eb13c7/sinergia.png"/></a><br/><br/><p><strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/169412/geometer" data-entity-code-id="169412" data-entity-code-type="TypeEntity">Geometer</a></strong> by <span><span><a href="https://metis-foundry.com/geometer/" target="_blank">Metis</a> is used for</span></span> the first ever leather accessory collection by <a href="https://dancassab.com/shop/LETA" target="_blank">DanCassab</a> and <span><a href="https://fontsinuse.com/designers/3623/leta-sobierajski">Leta Sobierajski</a>. From the case study by <a href="https://letasobierajski.com/DanCassab-x-Leta-Product-Collaboration">Wade and Leta</a>:</span></p>

<blockquote>
<p>Directly inspired and interpreted by how Leta preferred to carry her belongings, these pieces can be interchangeable and layered and mixed and matched as much as you please! The whole collection is created using material from previous DanCassab collections. The resulting range of six styles includes a crossbody, phone sling, chest belt, waist belt with detachable compartments, and two tote styles. We created three graphic patterns for the collection: Blob, Bolt, and Protozoa (to be launched later), combining Leta’s postmodernist/maximalist influences with DanCassab’s 60s rock n’ roll influences. […]&nbsp;<br />
<br />
The DanCassab × Leta Sobierajski collection launched in March of 2021 exclusively on Dancassab.com. Handmade in Mexico, all items were made to order using the finest materials by skilled local artisans using traditional construction techniques.</p>
</blockquote><br/><a href="https://fontsinuse.com/uses/76711/dancassab-leta-sobierajski-collection"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288129/upto-700xauto/69dafe8c/DANCASSAB-x-LS-DETAILS1080-jpg-2640x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/DanCassab-x-Leta-Product-Collaboration" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/76711/dancassab-leta-sobierajski-collection"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288130/upto-700xauto/69dafe8f/DANCASSAB-x-LS-DETAILS1095-jpg-2640x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/DanCassab-x-Leta-Product-Collaboration" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/76711/dancassab-leta-sobierajski-collection"><img src="https://assets.fontsinuse.com/static/use-media-items/289/288131/upto-700xauto/69dafe91/DANCASSAB-x-LS-DETAILS1111-jpg-2640x0_q90.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/DanCassab-x-Leta-Product-Collaboration" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/76711/dancassab-leta-sobierajski-collection"><img src="https://assets.fontsinuse.com/static/use-media-items/290/289436/upto-700xauto/69eb15be/DANCASSAB_x_LETA_23_A%20groot.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://letasobierajski.com/DanCassab-x-Leta-Product-Collaboration" target="_blank" rel="noopener">letasobierajski.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Wade and Leta</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/76711/dancassab-leta-sobierajski-collection">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/76711/dancassab-leta-sobierajski-collection</guid>
      <pubDate>Fri, 24 Apr 2026 07:02:37 +0000</pubDate>
      <author>Simon B</author>
    </item>
    <item>
      <title><![CDATA[GQ magazine, Jan 2017]]></title>
      <link>https://fontsinuse.com/uses/15473/gq-magazine-jan-2017</link>
      <description><![CDATA[Contributed by <a href="/contributors/11188/ioioio">Simon B</a><br/><a href="https://fontsinuse.com/uses/15473/gq-magazine-jan-2017"><img src="https://assets.fontsinuse.com/use-media/47428/upto-700xauto/69b51975/1/png/Optimum%20Compress_Magazine_01.png"/></a><br/><br/><i><span><span class="fiu-attribution__is-own">Photo:&nbsp;<a href="https://fontsinuse.com/contributors/11188/ioioio">Simon B</a></span>. </span><span><span class="fiu-attribution__credits fiu-text--captioning">GQ Magazine</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/45162/optimum-compress"><img src="https://assets.fontsinuse.com/static/samples/4/3279/440/4/587e850c/optimum-compress.png"/></a><br/><a href="https://fontsinuse.com/typefaces/47037/dorsa"><img src="https://assets.fontsinuse.com/static/samples/4/3822/440/4/5991a729/dorsa.png"/></a><br/><a href="https://fontsinuse.com/typefaces/7589/burgues-script"><img src="https://assets.fontsinuse.com/static/renders/8/7589/400/4/68c121cd/burgues-script.png"/></a><br/><br/><br/><a href="https://fontsinuse.com/uses/15473/gq-magazine-jan-2017"><img src="https://assets.fontsinuse.com/use-media/47429/upto-700xauto/69b51975/1/png/Optimum%20Compress_Magazine_02-01.png"/></a><br/><br/><i><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/15473/gq-magazine-jan-2017">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/15473/gq-magazine-jan-2017</guid>
      <pubDate>Tue, 17 Jan 2017 20:58:44 +0000</pubDate>
      <author>Simon B</author>
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