Francesca Girolami Studio provides services of architecture, interior design, product design, preparation, creative direction, artistic direction, styling and consulting. Girolami is a multidisciplinary designer focusing on the process and the care of customers who are sensitive to beauty and practicality and who want to improve themselves.

The concept for the new identity comes from “playing with space” through the union of linearity, cleanliness and order with dynamism, overlaps and reflections, to express the two natures that represent it: elegance and culture, but also fun, freshness and uniqueness.

The "game of space" also takes place through the use of typography. Letters expand and contract in space. The O, the only letter in the Noto Serif font, becomes the "star" of the pictogram.

Tsitsi is an independent brand that uses fabrics from stock inventories. Each garment is designed, printed and hand-stitched by Costanza and Fabiana, two young Italian designers.

Theirs is a nomadic atelier full of color and vitality, and precisely this mood, already evident in their products, has been brought back in the design of their new identity, through the choice of a color palette that smells of spring and typefaces based on the inspiration of playful and irregular shapes.

Photos: Viola Carboni, Francesco De Luca

Erika Guddemi is a young artist and visual designer with a minimal and colorful style. Her projects range from UX-UI design to pyrography, which she also teaches in workshops, courses and events.

Her visual identity has been created by focusing on her versatility and ability to adapt from the digital world to the artistic one. The K, the distinctive letter of her name, has been modified in order to recreate a tip that recalls a pyrography, but also an arrow or a pencil. The oblique and on the contrary position is intended to underline the sense of dynamism and playfulness, which can also be found in the color palette and typographic choice.