Branding/Identity

This category includes logo design and all the other elements encompassed by a comprehensive visual identity.

Fact magazine coversc. 1964

Herb Lubalin
Tom Carnase

Contributed by Nick Sherman

Blog

Marlon Brando letterheadc. 1963

unknown

Contributed by Stephen Coles

CBS Identity, 1960s1962

George Lois
Lou Dorfsman
Freeman Craw

Contributed by Garrison Martin

Staff Pick

Sponsor

Galt Toys (1960s–70s)c. 1961

Ken Garland & Associates

Contributed by Stephen Coles

Staff Pick

John F. Kennedy 1960 presidential campaign buttons1960

Contributed by Stephen Coles

Edward Ruscha’s Business Card1960

Ed Ruscha

Contributed by Stephen Coles

de Bijenkorf Poster1960

Josef Müller-Brockmann

Contributed by Tânia Raposo

Rack-o game, French editionc. 1960

unknown

Contributed by Stephen Coles

12 Uhr mittags (High Noon) movie poster, German rerelease and Atlas Film logoc. 1960

Fischer-Nosbisch

Contributed by Stephen Coles

H. Berthold AG letterhead, 1961c. 1960

unknown

Contributed by Florian Hardwig

Papierfabrik Fleischer letterheadc. 1960

unknown

Contributed by Stephen Coles

Staff Pick

Volkswagen of America ads, 1960–681959

William Bernbach
Doyle Dane Bernbach
Helmut Krone

Contributed by Nick Sherman

Staff Pick

Lane Furniture (1960s Branding)c. 1959

Contributed by Stephen Coles

Royal System by Paul Cadovius logo and advertising1959

unknown

Contributed by Stephen Coles

The Four Seasons restaurant identity1959

Emil Antonucci

Photo(s) by Stephen Coles on Flickr.

Ditto Inc. logo and packaging1958

Morton Goldsholl Associates
Morton Goldsholl

Contributed by Stephen Coles

Staff Pick

Steendrukkerij de Jong & Co letterhead and posterc. 1957

Otto Treumann
Pieter Brattinga

Contributed by Stephen Coles

Steendrukkerij de Jong & Co letterhead and poster

Staff Pick

Jan Tschichold’s letterhead, 19561956

Jan Tschichold

Photo(s) by Florian Hardwig on Flickr.

Len Gittleman letterheadc. 1955

Robert Brownjohn

Contributed by Stephen Coles

Central Junior High School logo and signsc. 1955

Robert Brownjohn

Contributed by Stephen Coles

Metsovaara Oy logo1954

unknown

Contributed by Stephen Coles

Staff Pick

Herman Miller 1952 Catalog1952

Herman Miller
George Nelson
Irving Harper

Contributed by Stephen Coles

Marantz Amplifiers and Preamplifiers (1950s)1952

Contributed by Stephen Coles

Staff Pick

New Musical Express logosc. 1952

unknown
Barney Bubbles

Contributed by Florian Hardwig

Staff Pick

Thunderbolt air raid siren ad & decal1952

unknown

Contributed by Emma Hones

Artrosil B1 ad1949

Franco Grignani

Contributed by Indra Kupferschmid

Staff Pick

Lippische Landes-Zeitung nameplatec. 1949

Contributed by Florian Hardwig

<cite>Lippische Landes-Zeitung</cite> nameplate

Stephenson Blake & Co Ltd letterhead, 1950c. 1948

unknown

Contributed by Florian Hardwig

Stephenson Blake & Co Ltd letterhead, 1950

Herman Miller announcement: George Nelson line1947

Irving Harper

Contributed by Stephen Coles

Herman Miller announcement: George Nelson line

Cornelia Murphy Shop letterhead1941

Robert A. Williams

Contributed by Stephen Coles

Gilbert Paper Company letterhead1941

Robert A. Williams

Contributed by Stephen Coles

Green River Farms1941

Robert A. Williams

Contributed by Stephen Coles

Crystaluxe letterhead1941

Robert A. Williams

Contributed by Stephen Coles

Glenn Miller and His Orchestra – “Take The ‘A’ Train”1941

Bluebird Records

Contributed by Dylan

Glenn Miller and His Orchestra – “Take The ‘A’ Train”

Mario Restaurant, New York City1940

unknown

Contributed by Stephen Coles

Hch. Wuhrmann invoice, 1941c. 1940

Heinrich Wuhrmann Druck

Contributed by Florian Hardwig

Staff Pick

Rich. Filsinger invoice, 1944c. 1940

unknown

Contributed by Florian Hardwig

H. Niehaus invoice, 1944c. 1940

Contributed by Florian Hardwig

Staff Pick

Heinrich Bernhardt invoice, 1940c. 1940

Contributed by Florian Hardwig

Staff Pick

Hamilton packing label1938

Hamilton Manufacturing Co.

Contributed by Stephen Coles

Möbelhaus Walther Geßwein letter, 1937c. 1937

Contributed by Florian Hardwig

Staff Pick

Korbmacher-Verein Kranichfeld invoice, 1939c. 1935

Buchdruckerei Georg Hahn

Contributed by Florian Hardwig

Korbmacher-Verein Kranichfeld invoice, 1939

In-use examples from Bauer Corvinus brochurec. 1935

unknown

Contributed by Stephen Coles

In-use examples from Bauer Corvinus brochure

Staff Pick

Rotenburger Ölfabrik invoice, 19351935

Contributed by Florian Hardwig

Staff Pick

Genzsch & Heyse letterhead, 19311931

Genzsch & Heyse

Photo(s) by Lars Schwarz on Flickr.

Linn Konserven-Gläser invoice, 1935c. 1930

Contributed by Florian Hardwig

Staff Pick

Blechwarenfabrik Limburg invoice, 1930c. 1930

Contributed by Florian Hardwig

Fritz Mähler invoice, 1931c. 1930

Contributed by Kat Gilbert

Buchdruckerei Weise & Co. invoice, 1929c. 1929

Buchdruckerei Weise & Co.

Contributed by Florian Hardwig

Staff Pick

Gebr. Müller Luckenwalde invoice, 1927c. 1926

Contributed by Florian Hardwig

Gruhl, Magdeburg invoices, 1926 and 1927c. 1926

Max Schlutius

Contributed by Florian Hardwig

Gruhl, Magdeburg invoices, 1926 and 1927

Karl Arnold invoices, 1920sc. 1925

Max Arnold
C. Doelle & Sohn

Contributed by Florian Hardwig

Staff Pick

Firestone logoc. 1905

Christian John Christiansen

Contributed by Stephen Coles

Staff Pick

From Larisch’s Plinius to Larish Alte and Larish Neue1903

Rudolf von Larisch
Koloman Moser
Carl Otto Czeschka

Contributed by Peter Hofmann

From Larisch’s Plinius to Larish Alte and Larish Neue

Blog

Stewart & Holmes Drug Co.c. 1900

Contributed by Stephen Coles

Staff Pick

Phœnix Insurance Co. letterhead1870

Oscar H. Harpel

Contributed by Stephen Coles

The Story of Our Friend, the Fat Facec. 1826

Paul Rand
Herbert Bayer
Bruno Munari

Contributed by Jennifer Kennard

Blog

Gino’s of Sonoma matchbook

Contributed by Nick Sherman

Disney’s Polynesian Village Resort

Walt Disney Imagineering

Contributed by Chuck Wells

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