What if the real change lies not in our model but in the way we look at it?

This poster series, designed by Juliette Ran for the fifteenth edition of Printemps de la typographie, using VZWO’s Varianz Sans Low Sans, celebrates the diversity of ways in which we can look at a model. Each line illustrates a different reading, a different vision, a different approach to the model. As a tribute to the wealth of interpretations, the poster embodies the variety of paths and insights we can use to understand it.

Pyure is a European sustaintech company with the mission to make the digital advertising industry climate-neutral by 2030.

With innovative technology solutions, Pyure enables the measurement, management, and reduction of CO₂ emissions in digital advertising – transparent, holistic, and compliant with GDPR, CSRD, and more.

Designed by Leon Milovanov using Melange Grotesk in Regular.

A bold, future-facing rebrand was architected for Clarify Health, a leading healthcare analytics provider, to set the blueprint for its next evolution. Founded in 2015, Clarify uncovers insights hidden within healthcare data, translating them into actionable decisions that reduce costs and improve efficiency.

Designed by Practice Inc, the whole rebranding is using Fabio XM as their brand typeface, paired with a custom logo.

Heydays designed a new identity for Ably – a Norwegian company that is revolutionizing hospital beds and patient recovery. The typeface is Karelia Regular, which also serves as a wordmark in a modified version by Miles Newlyn.

Video for Ably, directed by Preben W. Hansen. Karelia is used for subtitles.

Proprietary construction site monitoring technology Pillar pods alert users of the potentially hazardous and costly disasters that all construction developments face. Ranging from fire hazards to frozen pipes, Pillar connects people in real time to all facets of their construction sites.

Communicating the stability and durability of the Pillar pods, we created a logo that references the formal structure of the pods themselves, while also functioning as a flexible graphic device that frames brand messaging.

The broader design system consists of custom-drawn iconography, graphic patterning that references scaffolding and digital networks, as well as strategic use of the Pillar Yellow as an activation color.

The logo is built off of a modified version of Replica. The brand typefaces are Replica and Replica Mono.