“The New Metrics of Success” is part of a continuing series of Embraer communiqués dedicated to helping airlines confront industry challenges. Subtitled “Fresh Perspectives on Airline Fleet Strategies,” the brochure makes a case for a business model that emphasizes profit-per-seat and return to shareholders over the pursuit of market share (which often involves discounted fares — and lower returns —in order to fill large aircraft of 170 seats or more). A key insight is that Embraer’s “right-sized” 70 to 130-seat aircraft segment can lead to better profits because lower-capacity aircraft generate higher revenue per seat.

When we set about to give our site a refresh we looked into several different fonts. Exploring the GitHub Font showcase we stumbled upon Gidole. We really liked the crisp and clean look, that it was open source, and free to use.

In return the font creator is asking users to make a donation to the Ethiopian Red Cross Society. That nailed it for us, as two of our products (Collaborate and LegalServer) each focus on helping non-profits do business efficiently.

Gidole is designed by Andreas Larsen. We interviewed him to find out more about the font, his charity and other projects.

Ronan & Erwan Bouroullec's Serif TV website relies on two weights of LL Brown, Light and Thin. Website and email development have been completed by the UI designer Lewis Frost.

See also this post about the Samsung Serif prerelease video.

Åzone Futures Market is a Guggenheim online exhibition that enables you to take a position on the future of a world increasingly shaped by emerging technologies.

GED7 manages enterprise content (ECM). It enables safe and fast access to information and optimizes companies’ everyday life. Its visible benefits led us to the new brand tagline and graphic idea: Keep it simple.

Company’s activity is invisible. Technology is not an achievement, but a tool to optimize corporate day-by-day. Brand’s communication also acts in a direct and simple way: the fluorescent line cleans the noise of visual or typographic information and there’s a single brand typeface – TheSans, by Berlin foundry LucasFonts.

Gimlet Media is a podcast network founded in 2014 by Alex Blumberg and Matt Lieber. The identity and website was designed with New York studio, Athletics, who also designed the look for StartUp, the podcast series that tells the story of launching Gimlet. Gimlet and StartUp use LL Circular almost exclusively in all materials.

The beard of Circular’s ‘G’ was shaved for the copyright-symbol-inspired logo. Either that, or they added a bar to the ‘C’. The logo feels slightly oblong (condensed) while Circular’s rounds are visually circular.

“Athletics collaborated with Alex Blumberg and Matt Lieber to create an identity and website for their podcast series. StartUp is a podcast mini-series about what happens when someone who knows nothing about business starts one.” — Athletics

The logo is in LL Circular and website text is in Aktiv Grotesk.

Nicholas Felton’s 2013 edition of his annual report is one of the first public uses of the Input type series. It is also a perfect example of how Input can perform beyond its primary function as a coding typeface. Felton explains the typographic backstory on the Font Bureau blog.

The use of Antenna Medium as the only typeface on this single page web presentation of Tibersoft iQ, an operating platform for the foodservice industry, matches the clear statements and striking information graphics perfectly.

Stripe, the online payment platform is typeset completely in Whitney.

“They are road signs for your daily rituals — the instantly recognized symbols and icons you press, click and ogle countless times a day when you interact with your computer. But how much do you know about their origins?”

Akkurat is used for large type on the website, Fuller Sans DT for small type.

Henrik Kubel’s A2 Regular (released in 2012) is the typeface used throughout the launch campaign for Motorola’s new Moto X phone. Google’s Open Sans is used for text on Motorola’s site.

Google’s newly acquired brand also got a new logo this summer, but the less said about that type the better.