Feinsprizz is a new white spritzer with a fresh design that conveys lightness and enjoyment.

The identity of the project was designed by Magdalena Haider Zotti who used Holise for large texts and Barlow for body copy. The logo uses Windsor Elongated.

Traulha in use by Travaux-Pratiques for the packaging of “Le mî”, a honey brand created by beekeeper Thomas Jacques from Auvergne, France. In three to six harvests per year, Le Mî produces honeys with unique tones. To enable him to promote his approach and his products, Travaux-Pratiques have designed labels and a few tools for him: dry stamp, stamp, stencil, etc.

In 2020, taking advantage of the extraordinary generosity of bees, Thomas Jacques embarked on the production of mead on the good advice of Vincent Péricard, a master in the field. In the same format as that of honey (but rotated), the label accentuates the finesse of the bottle.

ITC Honda is used for the logotype of Chiemseer, a beer brand from Rosenheim, Bavaria.

Just like Fanfare and similar hybrid typefaces, Honda is a good choice when you want to channel some of the qualities associated with blackletter – here: traditional, rustic, crafted, German – without going full fraktur, bypassing ornate capitals, an ſ (long s) and other legibility hurdles. Honda was designed by Ronné Bonder and Tom Carnase, probably inspired by typefaces like Rudolf Koch’s Wallau (1930) or Louis Oppenheim’s Fanfare (1927). It debuted in 1970 as one of the first releases by ITC.

Chiemseer crown cap.

An earlier label shows Clairvaux for the logo. This interpretation of early Gothic writing styles was made as part of Linotype’s “Type before Gutenberg”” program “in 1990. It’s the only published typeface design by calligrapher Herbert Maring (1923–2012). “Hell” (lit. bright, i.e. lager beer) is in a beefed up rendition of Hermann Zapf’s Medici Script, a precursor to his ITC Zapf Chancery.

The fact that the beer is named Chiemseer and that the label shows the Chiemsee lake led to a lawsuit. It was objected that the brewery is in fact not located on the Chiemsee.

Since June 2016, the beer comes with new labels. The name Chiemseer remained, but is now accompanied by a new image, a prominent disclosure “Gebraut in Rosenheim am Inn” (in Droid Serif), and a pointer to see the reverse, which shows a map indicating the location of Rosenheim (about 25 km west of the lake).

Crate from 2014, with the brewery’s name in Minion Black. Formerly doing business as Chiemgauer Brauhaus, it was renamed to Rosenheimer Spezialitätenbrauerei following the lawsuit.

Founded in 2015 by four local students, Isarkindl is an independent craft brewery based in Munich. Graphic designer and illustrator Nina Bachmann, who is also a team member of Isarkindl, is responsible of the branding, packaging and promotional materials. Alongside the playful illustrations and hand lettering, JAF Lapture plays a subtle but important part to complete this idiosyncratic design. (And on top, the beer tastes great!)

Weltenburger Kloster – Anno 1050

The Art Nouveau typeface Romic is put to good use on the labels of the entire product range of Weltenburger Kloster brewery. Both the brewery's wordmark and the beer style are set in the typeface designed by Colin Brignall for Letraset in 1979.

Weltenburger Kloster – Asam Bock

Weltenburger Kloster – Barock Hell

Weltenburger Kloster – Hefe-Weißbier Hell

Started while studying for their Masters Degree in Design, Lille Bräu is a German craft beer that has a focus on design as well. Using GT Sectra as a basis, the packaging is as well crafted as the recipe.