Headlines are shown in all-caps Latin Bold. Some of the lines including “Travel wise – always travel by coach” are drawn by hand, though: zoom in to see small differences between repeating letters. The italic red caps appear to be from Miller & Richard’s Grotesque No. 4.

A rather fine and complex folding map giving details of the many express motor coach routes operated in England and Wales by the ‘principal’ bus and coach companies, a list of which appears at the base of the map. The folder gives information as to express services, coach holidays, chartering, sightseeing and coach-air services and is illustrated by images of suitably express coaches and happy passengers. The folder was issued at a time of great popularity for both express coach services and coach holidays – post-war years that still saw relatively low car ownership but with increasing wages and disposable income and before the onset of cheaper overseas holidays.

Amongst the photos I can make out a BMMO Midland Red motorway coach, passing what looks like a Bristol, and various vehicles that look to be both East Kent and Maidstone & District. The list of companies, organised geographically, contain some well known and often much missed names. Oddly the ‘Scottish’ connection points potential passengers to the Scottish Tourist Board and not the Scottish Bus Group.

The rather stylish graphics and map are signed “Reitz” who is an artist/designer I can find little about although they did similar maps and publicity for British Rail at the time.

Northern section of the map. Labels use Futura Condensed.

Southern section of the map. The list of principle bus and coach companies of Britain is set in two weight from Monotype Grotesque.

Plantin is used for the body text.

Identity created for Borderlands – a place-based project, running from March 2025 to March 2028, showcasing art in the communities of the English/Welsh borders, commissioned and developed by Meadow Arts.

Lydian is used here to represent modern rurality; the letterforms could have been painted by hand (evocative of the home-made signs found on land in the borders) – and brought up-to-date in the context of growing interest around contemporary art being made in the area.

Meadow Arts is an inspirational visual arts charity delivering ambitious and accessible projects in unexpected, often rural places.

A small booklet titled Welsh Place-names and Their Meanings; undated, but appears to be an earlier edition of a 2011 printing with updated covers available from the Internet Archive. The author is Dewi Davies.

The title, top and tailing a rather nice dragon, is in one of the Bookman Swash typefaces; the Letraset version looks quite close. The booklet is undated. I have put circa 1975 for the date, but this is really the vaguest idea, based on the general look and feel and when Bookman and Letraset were popular.

Printed by Cambrian Printers, Aberystwyth.

Folk songs of England and Wales, performed by the New Symphony Orchestra Of London, conducted by Trevor Harvey, and released by London Records in 1956.

The title combines all-caps Garamond with Goudy Text, a.k.a. Monotype series 292. The latter is here used with its alternate Lombardic Capitals, which were offered as series 293.

[More info on Discogs]