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  <channel>
    <title>ITV</title>
    <link>https://fontsinuse.com/tags/20589/itv</link>
    <description>Examples of fonts in use tagged with “ITV”</description>
    <atom:link xmlns:atom="http://www.w3.org/2005/Atom" href="https://fontsinuse.com/tags/20589/itv.rss" type="application/rss+xml" rel="self"/>
    <language>en</language>
    <copyright>Copyright 2026 , FontsInUse.com LLC</copyright>
    <pubDate>Sun, 17 May 2026 02:18:13 +0000</pubDate>
    <lastBuildDate>Sun, 17 May 2026 02:18:13 +0000</lastBuildDate>
    <ttl>3600</ttl>
    <item>
      <title><![CDATA[The Krypton Factor (1989)]]></title>
      <link>https://fontsinuse.com/uses/76599/the-krypton-factor-1989</link>
      <description><![CDATA[Contributed by <a href="/contributors/82162/deepred">Matthew Sew Hoy</a><br/><a href="https://fontsinuse.com/uses/76599/the-krypton-factor-1989"><img src="https://assets.fontsinuse.com/static/use-media-items/288/287647/upto-700xauto/69dbc31e/Krypton%20Factor%20UK%201989%20cap1.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.youtube.com/watch?v=799mhKJyLqc" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Granada Television</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/6104/isonorm"><img src="https://assets.fontsinuse.com/static/renders/7/6104/400/4/69dbc2d7/isonorm.png"/></a><br/><br/><p>From <a href="https://en.wikipedia.org/wiki/The_Krypton_Factor">Wikipedia</a>:</p>

<blockquote>
<p><cite>The Krypton Factor</cite> is a British <a href="https://en.wikipedia.org/wiki/Game_show">game show</a> produced by <a href="https://en.wikipedia.org/wiki/ITV_Granada">Granada Television</a> for broadcast on <a href="https://en.wikipedia.org/wiki/ITV_(TV_network)">ITV</a>. The show originally ran from 7 September 1977 to 20 November 1995 and was hosted by <a href="https://en.wikipedia.org/wiki/Gordon_Burns">Gordon Burns</a>.</p>
</blockquote>

<p>An italic variant of <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/6104/isonorm" data-entity-code-id="6104" data-entity-code-type="TypeEntity">Isonorm</a></strong> was used in the scoreboards, timers, and general text including end credits. The typeface was used throughout most of the 1980s run of the show, before switching to <a href="https://fontsinuse.com/typefaces/1154/insignia">Insignia</a> for the <a href="https://www.youtube.com/watch?v=m4DAsJRkKLE">1992 season</a>.</p><br/><a href="https://fontsinuse.com/uses/76599/the-krypton-factor-1989"><img src="https://assets.fontsinuse.com/static/use-media-items/288/287648/upto-700xauto/69d50081/Krypton%20Factor%20UK%201989%20cap2.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.youtube.com/watch?v=799mhKJyLqc" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/76599/the-krypton-factor-1989"><img src="https://assets.fontsinuse.com/static/use-media-items/288/287649/upto-700xauto/69d50082/Krypton%20Factor%20UK%201989%20cap3.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.youtube.com/watch?v=799mhKJyLqc" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/76599/the-krypton-factor-1989">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/76599/the-krypton-factor-1989</guid>
      <pubDate>Sun, 12 Apr 2026 15:28:00 +0000</pubDate>
      <author>Matthew Sew Hoy</author>
    </item>
    <item>
      <title><![CDATA[Robin Hood board game]]></title>
      <link>https://fontsinuse.com/uses/56408/robin-hood-board-game</link>
      <description><![CDATA[Photo(s)  by Anneke on Flickr.<br/><a href="https://fontsinuse.com/uses/56408/robin-hood-board-game"><img src="https://assets.fontsinuse.com/static/use-media-items/205/204110/upto-700xauto/69b5b326/53232254727_f06d449ce9_o.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.flickr.com/photos/demolen/53232254727/" target="_blank" rel="noopener">www.flickr.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Uploaded to Flickr by Anneke and tagged with “oldenglish”</span>. </span><span>License: <span class="fiu-attribution__license">Public Domain</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/3942/old-english"><img src="https://assets.fontsinuse.com/static/renders/14/3942/400/4/69df98a6/old-english.png"/></a><br/><a href="https://fontsinuse.com/typefaces/6101/grotesque-no-9"><img src="https://assets.fontsinuse.com/static/renders/7/6101/400/4/69c02498/grotesque-no-9.png"/></a><br/><a href="https://fontsinuse.com/typefaces/4911/imprint"><img src="https://assets.fontsinuse.com/static/renders/5/4911/400/4/6988b631/imprint.png"/></a><br/><br/><p>Spotted at the <a href="https://museumofbrands.com/">Museum of Brands</a>, London. In this board game, players can “join Robin Hood and his <a href="https://en.wikipedia.org/wiki/Merry_Men">Merry Men</a>”. It was issued as a tie-in product, capitalizing on the popularity of <a href="https://en.wikipedia.org/wiki/The_Adventures_of_Robin_Hood_(TV_series)"><cite>The Adventures of Robin Hood</cite></a>, a British TV series starring <a href="https://en.wikipedia.org/wiki/Richard_Greene">Richard Greene</a> as the legendary heroic outlaw, which was broadcast weekly between 1955 and 1959 on <a href="https://en.wikipedia.org/wiki/ITV_(TV_network)">ITV</a>.</p>

<p>Robin Hood’s name is presented in hand-drawn <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/3942/old-english" data-entity-code-id="3942" data-entity-code-type="TypeEntity">Old English</a></strong> with <a target="_self" class="entity-link" href="https://fontsinuse.com/tags/13687/colored-initials" data-entity-code-id="13687" data-entity-code-type="Tag">colored initials</a>. The accompanying typefaces are <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/6101/grotesque-no-9" data-entity-code-id="6101" data-entity-code-type="TypeEntity">Grotesque No. 9</a></strong> and <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/4911/imprint" data-entity-code-id="4911" data-entity-code-type="TypeEntity">Imprint</a> Italic</strong>.</p><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/56408/robin-hood-board-game">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/56408/robin-hood-board-game</guid>
      <pubDate>Wed, 25 Dec 2024 10:40:00 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Soccer Aid (2018–)]]></title>
      <link>https://fontsinuse.com/uses/44295/soccer-aid-2018</link>
      <description><![CDATA[Contributed by <a href="/contributors/33860/gsprauno">Gaspar Muñoz</a><br/><a href="https://fontsinuse.com/uses/44295/soccer-aid-2018"><img src="https://assets.fontsinuse.com/static/use-media-items/232/231415/upto-700xauto/69b5e076/c802426c5e74ec00.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://jasonford.co.uk/portfolio/soccer-aid" target="_blank" rel="noopener">jasonford.co.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/42736/fuse-v-2"><img src="https://assets.fontsinuse.com/static/renders/45/42736/400/4/66b088ff/fuse-v-2.png"/></a><br/><a href="https://fontsinuse.com/typefaces/1160/univers"><img src="https://assets.fontsinuse.com/static/renders/13/1160/400/4/6a0834d7/univers.png"/></a><br/><a href="https://fontsinuse.com/typefaces/134613/universal-sans"><img src="https://assets.fontsinuse.com/static/samples/7/6973/440/4/5f1d22ef/universal-sans.png"/></a><br/><br/><p><a href="https://www.socceraid.org.uk/">Soccer Aid</a> is a charity football event held in the United Kingdom. It was founded in 2006 by singer Robbie Williams and Jonathan Wilkes with the purpose of raising funds for UNICEF, an international organization dedicated to the protection and well-being of children around the world.</p>

<p>The event consists of a football match featuring celebrities and former professional footballers, forming two teams: the England team and the Rest of the World team. Over the years, Soccer Aid has seen the participation of numerous stars from the entertainment and sports worlds, making each edition a highly anticipated and widely publicized event.</p>

<p>In addition to the match itself, Soccer Aid includes activities and fundraising campaigns aimed at mobilizing the audience to make donations to UNICEF, thereby supporting projects and programs designed to improve the lives of vulnerable children around the world<br />
<br />
Since the event's inception, its image and logo remained unchanged, featuring a traditional football (black and white) and a patch in the shape of the African continent. Around 2018, <a href="https://www.conrandesigngroup.com/">Conran Design Group</a>, along with ITV and UNICEF, launched a new visual identity for the event. This new design featured a color palette more aligned with UNICEF’s colors plus the image of the African continent within the ball.</p>

<p>Campaigns and website use <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/42736/fuse-v-2" data-entity-code-id="42736" data-entity-code-type="TypeEntity">Fuse V.2</a></strong> for headlines and subheadings, and <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/134613/universal-sans" data-entity-code-id="134613" data-entity-code-type="TypeEntity">Universal Sans</a></strong> for body text on their website. The logo is set in <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/1160/univers" data-entity-code-id="1160" data-entity-code-type="TypeEntity">Univers</a></strong>.</p><br/><a href="https://fontsinuse.com/uses/44295/soccer-aid-2018"><img src="https://assets.fontsinuse.com/static/use-media-items/232/231143/upto-700xauto/69b5de30/AB1_5474.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.socceraid.org.uk/2023-match-report/" target="_blank" rel="noopener">www.socceraid.org.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/44295/soccer-aid-2018"><img src="https://assets.fontsinuse.com/static/use-media-items/232/231412/upto-700xauto/69b5e076/Soccer%20Aid%20Ball-jpg-article-962.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.ilkleygazette.co.uk/news/national/uk-today/23581257.soccer-aid-2023-kick-off-time-channel-players/" target="_blank" rel="noopener">www.ilkleygazette.co.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/44295/soccer-aid-2018"><img src="https://assets.fontsinuse.com/static/use-media-items/232/231413/upto-700xauto/69b5e076/Screenshot-2024-08-05-at-09-54-55-Soccer-Aid-for-UNICEF-2024.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.socceraid.org.uk/" target="_blank" rel="noopener">www.socceraid.org.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/44295/soccer-aid-2018"><img src="https://assets.fontsinuse.com/static/use-media-items/232/231414/upto-700xauto/69b5e076/DH3_2397.webp"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.socceraid.org.uk/2024-match-report/" target="_blank" rel="noopener">www.socceraid.org.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/44295/soccer-aid-2018"><img src="https://assets.fontsinuse.com/static/use-media-items/232/231147/upto-700xauto/69b5de30/GPP27UJaIAEQPMg.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://x.com/socceraid" target="_blank" rel="noopener">x.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/44295/soccer-aid-2018"><img src="https://assets.fontsinuse.com/static/use-media-items/232/231148/upto-700xauto/69b5de30/FyCkoPNXwAA0uhx.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://x.com/socceraid" target="_blank" rel="noopener">x.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/44295/soccer-aid-2018"><img src="https://assets.fontsinuse.com/static/use-media-items/232/231416/upto-700xauto/69b5e076/c120e5ca6a274d99.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://jasonford.co.uk/portfolio/soccer-aid" target="_blank" rel="noopener">jasonford.co.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/44295/soccer-aid-2018">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/44295/soccer-aid-2018</guid>
      <pubDate>Mon, 05 Aug 2024 08:10:38 +0000</pubDate>
      <author>Gaspar Muñoz</author>
    </item>
    <item>
      <title><![CDATA[The Persuaders! opening titles and book covers]]></title>
      <link>https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers</link>
      <description><![CDATA[Contributed by <a href="/contributors/49035/jazwiseman">Jaz Wiseman</a><br/><a href="https://fontsinuse.com/typefaces/41480/dreamline"><img src="https://assets.fontsinuse.com/static/samples/5/4048/440/4/5a002b9f/dreamline.png"/></a><br/><a href="https://fontsinuse.com/typefaces/1160/univers"><img src="https://assets.fontsinuse.com/static/renders/13/1160/400/4/6a0834d7/univers.png"/></a><br/><a href="https://fontsinuse.com/typefaces/31560/condensed-elongated-sans-serifs"><img src="https://assets.fontsinuse.com/static/samples/2/1096/440/4/570e2093/condensed-elongated-sans-serifs.png"/></a><br/><a href="https://fontsinuse.com/typefaces/3359/optima"><img src="https://assets.fontsinuse.com/static/renders/4/3359/400/4/69cdd1e7/optima.png"/></a><br/><br/><div class="fiu-embedded-image-row">
<div class="embedded-use-item" data-id="169210"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/170/169210/upto-700xauto/69b58b40/The%20Persuaders!%20opening%20titles%201.png"></a><br><br><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.youtube.com/watch?v=KFT3M5blMEE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br></div>

<div class="embedded-use-item" data-id="169212"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/170/169212/upto-700xauto/69b58b40/The%20Persuaders!%20opening%20titles%203.png"></a><br><br><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.youtube.com/watch?v=KFT3M5blMEE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br></div>

<p></p>
</div>

<div class="fiu-embedded-image-row">
<div class="embedded-use-item" data-id="169213"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/170/169213/upto-700xauto/69b58b40/The%20Persuaders!%20opening%20titles%202.png"></a><br><br><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.youtube.com/watch?v=KFT3M5blMEE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br></div>

<div class="embedded-use-item" data-id="169211"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/170/169211/upto-700xauto/69b58b40/The%20Persuaders!%20opening%20titles%204.png"></a><br><br><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.youtube.com/watch?v=KFT3M5blMEE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br></div>

<p></p>
</div>

<p>From <a href="https://en.wikipedia.org/wiki/The_Persuaders!">Wikipedia</a>:</p>

<blockquote>
<p><cite>The Persuaders!</cite> is an action-comedy series starring <a href="https://en.wikipedia.org/wiki/Tony_Curtis">Tony Curtis</a> and <a href="https://en.wikipedia.org/wiki/Roger_Moore">Roger Moore</a>, produced by <a href="https://en.wikipedia.org/wiki/ITC_Entertainment">ITC Entertainment</a>, and initially broadcast on <a href="https://en.wikipedia.org/wiki/ITV_(TV_network)">ITV</a> and <a href="https://en.wikipedia.org/wiki/American_Broadcasting_Company">ABC</a> in 1971. The show has been called &ldquo;the last major entry in the cycle of adventure series that began 11 years earlier with <em><a href="https://en.wikipedia.org/wiki/Danger_Man">Danger Man</a></em> in 1960&rdquo;, as well as &ldquo;the most ambitious and most expensive of Sir <a href="https://en.wikipedia.org/wiki/Lew_Grade">Lew Grade</a>&rsquo;s international action adventure series&rdquo;. <em>The Persuaders!</em> was filmed in Britain, France, and Italy between May 1970 and June 1971.</p>
</blockquote>

<p>The typeface used for the opening titles including the series logo is <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/41480/dreamline" data-entity-code-id="41480" data-entity-code-type="TypeEntity">Dreamline</a></strong> (Mecanorma, 1969). The unicase face in the style of <a href="https://oa.letterformarchive.org/item?workID=lfa_austria_0001&amp;targPic=lfa_austria_0001_012.jpg">Alfred Roller lettering</a> is used with <a href="https://fontsinuse.com/uses/8734/the-jimi-hendrix-experience-let-me-light-your#comment-610145">a modified <strong>P</strong></a>. It also appears on many other things related to the series, from <a href="https://www.discogs.com/master/187151-John-Barry-Theme-From-The-Persuaders">the cover of the soundtrack</a> (1972) to more recent <a href="https://www.amazon.com/-/es/Roger-Moore/dp/B005K8I5PY/r">DVD packaging</a>. Shown below are the covers of various international TV tie-in paperbacks, written by <a href="https://en.wikipedia.org/wiki/Frederick_E._Smith">Frederick E. Smith</a>. Paul Woods posted <a href="https://projectswordtoys.blogspot.com/2013/03/the-persuaders.html">a collection of various additional items</a>.</p>

<div class="embedded-use-item" data-id="168966"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/169/168966/upto-700xauto/69b58b40/1uk-pb1-71.jpeg"></a><br><br><i><span><span class="fiu-attribution__is-own">Photo:&nbsp;<a href="https://fontsinuse.com/contributors/49035/jazwiseman">Jaz Wiseman</a></span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br><br><p><cite>The Persuaders! Book One</cite>, Pan Books, 1971</p><br></div>

<div class="fiu-embedded-image-row">
<div class="embedded-use-item" data-id="168967"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/169/168967/upto-700xauto/69b58b40/1uk-pb2-72.jpeg"></a><br><br><i><span><span class="fiu-attribution__is-own">Photo:&nbsp;<a href="https://fontsinuse.com/contributors/49035/jazwiseman">Jaz Wiseman</a></span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br><br><p><cite>The Persuaders! Book Two</cite>, Pan Books, 1972</p><br></div>

<div class="embedded-use-item" data-id="168968"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/169/168968/upto-700xauto/69b58b40/1uk-pb3-73.jpeg"></a><br><br><i><span><span class="fiu-attribution__is-own">Photo:&nbsp;<a href="https://fontsinuse.com/contributors/49035/jazwiseman">Jaz Wiseman</a></span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br><br><p><cite>The Persuaders! Book Three</cite>, Pan Books, 1973</p><br></div>

<p></p>
</div>

<div class="embedded-use-item" data-id="168963"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/169/168963/upto-700xauto/69b58b40/1portugal-pb-71.jpeg"></a><br><br><i><span><span class="fiu-attribution__is-own">Photo:&nbsp;<a href="https://fontsinuse.com/contributors/49035/jazwiseman">Jaz Wiseman</a></span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br><br><p><cite>Os Persuasores</cite>, Portuguese edition published in Edi&ccedil;&otilde;es D&ecirc;Ag&aacute; (DH)&rsquo;s Colec&ccedil;&atilde;o Enigma, 1971</p><br></div>

<div class="fiu-embedded-image-row">
<div class="embedded-use-item" data-id="168964"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/169/168964/upto-700xauto/69b58b40/1turkey-pb1-74.jpeg"></a><br><br><i><span><span class="fiu-attribution__is-own">Photo:&nbsp;<a href="https://fontsinuse.com/contributors/49035/jazwiseman">Jaz Wiseman</a></span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br><br><p><span><cite>Kayg&#305;s&#305;zlar</cite>, Turkish edition by Koza Yay&#305;nlar&#305;</span>, 1974</p><br></div>

<div class="embedded-use-item" data-id="168965"><a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers"><img src="https://assets.fontsinuse.com/static/use-media-items/169/168965/upto-700xauto/69b58b40/1turkey-pb2-74.jpeg"></a><br><br><i><span><span class="fiu-attribution__is-own">Photo:&nbsp;<a href="https://fontsinuse.com/contributors/49035/jazwiseman">Jaz Wiseman</a></span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br><br><p><span><cite>Kayg&#305;s&#305;zlar 2. kitap</cite>, Turkish edition by Koza Yay&#305;nlar&#305;</span>, 1974</p><br></div>

<p></p>
</div>

<p></p><br/>This post was originally published at <a href="https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/48170/the-persuaders-opening-titles-and-book-covers</guid>
      <pubDate>Sun, 07 Aug 2022 13:48:52 +0000</pubDate>
      <author>Jaz Wiseman</author>
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      <title><![CDATA[The Ipcress File (TV series)]]></title>
      <link>https://fontsinuse.com/uses/45756/the-ipcress-file-tv-series</link>
      <description><![CDATA[Contributed by <a href="/contributors/2852/jamesmillner">james millner</a><br/><a href="https://fontsinuse.com/uses/45756/the-ipcress-file-tv-series"><img src="https://assets.fontsinuse.com/static/use-media-items/159/158591/upto-700xauto/69b581e8/Screenshot%202022-03-08%20at%2017-35-02.png"/></a><br/><br/><i><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/4027/egyptienne-bold-condensed"><img src="https://assets.fontsinuse.com/static/renders/4/4027/400/4/69fdfa05/egyptienne-bold-condensed.png"/></a><br/><a href="https://fontsinuse.com/typefaces/137348/normalidad"><img src="https://assets.fontsinuse.com/static/samples/9/8594/440/4/611aa679/normalidad.png"/></a><br/><br/><p>TV viewers in the UK are – rather nervously – watching and mostly enjoying the new ITV spy thriller series <cite><a href="http://en.wikipedia.org/wiki/The_Ipcress_File_(TV_series)">The Ipcress File</a></cite>, set in 1962 during the depths of the Cold War and in the shadow of nuclear war. The six episodes recreate the grimy looks of 1960s London and Berlin with impressive attention to detail, including vintage cars, cinema posters, and a suitably wide range of political attitudes and social prejudices.</p>

<p>The <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/4027/egyptienne-bold-condensed" data-entity-code-id="4027" data-entity-code-type="TypeEntity">Egyptienne Bold Condensed</a></strong> typeface for the title conveys (to me – perhaps I've been psychologically conditioned, like Harry Palmer?) a nostalgic feeling, as if a big brass nameplate has fallen off the back of an old steam engine.</p>

<p>Many viewers of the new series will inevitably compare it with the iconic original film, <a href="http://en.wikipedia.org/wiki/The_Ipcress_File_(film)"><cite>The Ipcress File</cite></a>, made in 1965, starring Michael Caine. This was regarded as a realistic portrayal of contemporary grimy London. In that film, though, the title sequence used stencil-style lettering to convey bureaucratic rubber stamps and secret dossiers stored in manila folders. The 1960s wasn’t a decade of nostalgia.</p>

<p>For the opening credits, the TV series uses Type.Today’s <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/137348/normalidad" data-entity-code-id="137348" data-entity-code-type="TypeEntity">Normalidad</a> Extended Black</strong>.</p><br/><a href="https://fontsinuse.com/uses/45756/the-ipcress-file-tv-series"><img src="https://assets.fontsinuse.com/static/use-media-items/159/158592/upto-700xauto/69b581e8/ipcressfile-logo.png"/></a><br/><br/><i><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/><p>The logo seen during the opening credits</p><br/><a href="https://fontsinuse.com/uses/45756/the-ipcress-file-tv-series"><img src="https://assets.fontsinuse.com/static/use-media-items/159/158600/upto-700xauto/69b581e8/Screenshot%202022-03-08%20at%2017-42-16.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.itv.com/presscentre/press-packs/ipcress-file" target="_blank" rel="noopener">www.itv.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/><p>The cover page of <a href="http://www.itv.com/presscentre/press-packs/ipcress-file">the press pack</a></p><br/><a href="https://fontsinuse.com/uses/45756/the-ipcress-file-tv-series"><img src="https://assets.fontsinuse.com/static/use-media-items/159/158601/upto-700xauto/69b581e8/Screenshot%202022-03-08%20at%2015-50-01.png"/></a><br/><br/><i><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/><p>Opening credits. This tilted camera angle is frequently seen in this series. </p><br/><a href="https://fontsinuse.com/uses/45756/the-ipcress-file-tv-series"><img src="https://assets.fontsinuse.com/static/use-media-items/159/158651/upto-700xauto/69b581e8/ipcress-file-1965-1402.png"/></a><br/><br/><i><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/><p>For comparison: the stencil lettering using for the 1965 film</p><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/45756/the-ipcress-file-tv-series">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/45756/the-ipcress-file-tv-series</guid>
      <pubDate>Sat, 12 Mar 2022 12:14:51 +0000</pubDate>
      <author>james millner</author>
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      <title><![CDATA[Sky (1975) TV series titles]]></title>
      <link>https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles</link>
      <description><![CDATA[Contributed by <a href="/contributors/12/florian-hardwig">Florian Hardwig</a><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145926/upto-700xauto/69b57614/Sky%201975%20titles4.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/3966/shatter"><img src="https://assets.fontsinuse.com/static/renders/10/3966/400/4/69f7581a/shatter.png"/></a><br/><a href="https://fontsinuse.com/typefaces/44/helvetica"><img src="https://assets.fontsinuse.com/static/samples/8/7433/440/4/67af27e7/helvetica.png"/></a><br/><br/><p><strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/3966/shatter" data-entity-code-id="3966" data-entity-code-type="TypeEntity">Shatter</a></strong> (Letraset, 1973) is the typeface used for the title of <a href="http://en.wikipedia.org/wiki/Sky_(TV_serial)"><cite>Sky</cite></a>. The British children’s science fantasy TV series was produced by <a href="http://en.wikipedia.org/wiki/ITV_Wales_%26_West">HTV</a> for <a href="http://en.wikipedia.org/wiki/ITV_(TV_network)">ITV</a>, and broadcast from 7 April to 14 May 1975. Opening and end credits as well as episode titles are set in <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/44/helvetica" data-entity-code-id="44" data-entity-code-type="TypeEntity">Helvetica</a></strong>, mostly using its Bold Italic style. Vic Carless likely based his Shatter on a <a href="http://www.identifont.com/differences?first=shatter&amp;second=helvetica+bold&amp;q=Go">skewed Helvetica Bold</a>.</p>

<p>On <cite>The Medium is Not Enough</cite>, <span><a href="http://www.the-medium-is-not-enough.com/2008/11/lost_gems_sky_1975.php">Rob Buckley comments</a>:</span></p>

<blockquote>
<p><cite>Sky</cite> is perhaps the most obvious example of a kids’ show written by people on drugs. Created by Bob Baker and Dave Martin in 1975, it was a curious seven-part serial about an alien that comes to Earth. So far, so simple, no?</p>

<p>What differentiates it from other similar fare is that it’s clearly off its face. Sky is a time traveller with incredible powers from another dimension. Or maybe another universe. Except he might be a god. Just like Jesus and any other religious figure in fact, since they were all time-travellers too.</p>

<p>He’s arrived here before the correct time – we’re still “before the chaos” – and needs to get to the future where he can show the surviving people of the Earth the right way to live in harmony with the Earth. Trouble is, the Earth of today senses that’s he’s alien and tries to repel him, just like an immune system repelling a bacterium. While he searches for ‘the Juganet’ – the way to the future – Sky is attacked by trees and plantlife, before eventually the Earth creates something in human form – ‘Ambrose Goodchild’ – to destroy Sky.</p>
</blockquote>

<p>Writers <a href="http://en.wikipedia.org/wiki/Bob_Baker_(scriptwriter)">Bob Baker</a> and <a href="http://en.wikipedia.org/wiki/Dave_Martin_(screenwriter)">Dave Martin</a> “were also known for their scripts for the BBC cult sci-fi series, <a href="http://en.wikipedia.org/wiki/Doctor_Who"><cite>Doctor Who</cite></a> and the HTV West cult children’s fantasy drama series,<cite> <a href="http://en.wikipedia.org/wiki/Into_the_Labyrinth_(TV_series)">Into the Labyrinth</a></cite>.” – <a href="http://en.wikipedia.org/wiki/Sky_(TV_serial)">Wikipedia</a>. The music was provided by <a href="http://ericwetherellcomposer.wordpress.com/">Eric Wetherell</a>, who <a href="http://www.music.ox.ac.uk/eric-wetherell/">died earlier this year at the age of 95</a>.</p>

<div data-oembed-url="https://www.youtube.com/watch?v=DbU-zLqqQHE">
<div style="height:0; left:0; padding-bottom:75%; position:relative; width:100%"><iframe allow="accelerometer; clipboard-write; encrypted-media; gyroscope; picture-in-picture;" allowfullscreen="" scrolling="no" src="https://www.youtube.com/embed/DbU-zLqqQHE?rel=0" style="top: 0; left: 0; width: 100%; height: 100%; position: absolute; border: 0;" tabindex="-1"></iframe></div>
</div>

<p></p><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145930/upto-700xauto/69b57614/Sky%201975%20titles8.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145932/upto-700xauto/69b57614/Sky%201975%20titles10.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145934/upto-700xauto/69b57614/Sky%201975%20titles1.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145924/upto-700xauto/69b57614/Sky%201975%20titles2.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145933/upto-700xauto/69b57614/Sky%201975%20titles11.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145931/upto-700xauto/69b57614/Sky%201975%20titles9.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145927/upto-700xauto/69b57614/Sky%201975%20titles5.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145929/upto-700xauto/69b57614/Sky%201975%20titles7.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145928/upto-700xauto/69b57614/Sky%201975%20titles6.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/146/145925/upto-700xauto/69b57614/Sky%201975%20titles3.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.youtube.com/watch?v=DbU-zLqqQHE" target="_blank" rel="noopener">www.youtube.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/42113/sky-1975-tv-series-titles</guid>
      <pubDate>Sat, 02 Oct 2021 14:53:00 +0000</pubDate>
      <author>Florian Hardwig</author>
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      <title><![CDATA[Inspector Morse (1987) titles]]></title>
      <link>https://fontsinuse.com/uses/36808/inspector-morse-1987-titles</link>
      <description><![CDATA[Contributed by <a href="/contributors/2852/jamesmillner">james millner</a><br/><a href="https://fontsinuse.com/uses/36808/inspector-morse-1987-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/126/125840/upto-700xauto/69b56344/Screen%20Shot%202020-11-16%20at%2018-05-47.png"/></a><br/><br/><i><span><span class="fiu-attribution__credits fiu-text--captioning">ITV</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/1907/itc-serif-gothic"><img src="https://assets.fontsinuse.com/static/renders/2/1907/400/4/6a05b395/itc-serif-gothic.png"/></a><br/><br/><p>The stark black and white title cards announce the beginning of another two-hour investigation featuring <a href="http://en.wikipedia.org/wiki/Inspector_Morse_(TV_series)">Chief Inspector Morse</a>, Britain's <a href="http://www.radiotimes.com/news/2018-07-03/inspector-morse-named-the-greatest-british-crime-drama-of-all-time/">most popular</a> TV detective.</p>

<p>The sombre mood of the titles establishes a suitable mood for the series of gruesome and bizarre murders which were apparently a weekly occurrence in (fictional) Oxford.</p>

<p>The TV adaptations of <a href="http://en.wikipedia.org/wiki/Colin_Dexter">Colin Dexter</a>’s books featuring the curmudgeonly opera-loving detective first appeared on <a href="http://en.wikipedia.org/wiki/ITV_(TV_network)">ITV</a> in 1987. <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/1907/itc-serif-gothic" data-entity-code-id="1907" data-entity-code-type="TypeEntity">ITC Serif Gothic</a></strong> – designed by <a target="_self" class="entity-link" href="https://fontsinuse.com/type_designers/57/herb-lubalin" data-entity-code-id="57" data-entity-code-type="TypeDesigner">Herb Lubalin</a> and <a target="_self" class="entity-link" href="https://fontsinuse.com/type_designers/139/tony-di-spigna" data-entity-code-id="139" data-entity-code-type="TypeDesigner">Tony Di Spigna</a>, published in 1972 – was still going strong in the 1980s after becoming hugely popular in the 1970s.</p>

<p><cite>Fonts In Use</cite> already has many examples of Serif Gothic, but if you want even more, visit <a href="http://serifgothic.com">serifgothic.com</a>.</p><br/><a href="https://fontsinuse.com/uses/36808/inspector-morse-1987-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/126/125839/upto-700xauto/69b56344/Screen%20Shot%202020-11-16%20at%2018-07-51.png"/></a><br/><br/><i><span><span class="fiu-attribution__credits fiu-text--captioning">ITV</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/36808/inspector-morse-1987-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/126/125838/upto-700xauto/69b56344/Screen%20Shot%202020-11-16%20at%2018-09-55.png"/></a><br/><br/><i><span><span class="fiu-attribution__credits fiu-text--captioning">ITV</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/36808/inspector-morse-1987-titles">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/36808/inspector-morse-1987-titles</guid>
      <pubDate>Tue, 24 Nov 2020 11:01:00 +0000</pubDate>
      <author>james millner</author>
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      <title><![CDATA[Marcella opening titles]]></title>
      <link>https://fontsinuse.com/uses/29578/marcella-opening-titles</link>
      <description><![CDATA[Contributed by <a href="/contributors/4/stephen-coles">Stephen Coles</a><br/><a href="https://fontsinuse.com/uses/29578/marcella-opening-titles"><img src="https://assets.fontsinuse.com/static/use-media-items/101/100366/upto-700xauto/69b54bc7/marcella-titles.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://vimeo.com/165321733" target="_blank" rel="noopener">vimeo.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Still from video posted by Momoco</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/29578/time-in-hell"><img src="https://assets.fontsinuse.com/static/renders/34/29578/400/4/684080b1/time-in-hell.png"/></a><br/><br/><p>Motion graphics studio <a target="_self" class="entity-link" href="https://fontsinuse.com/designers/3727/momoco" data-entity-code-id="3727" data-entity-code-type="Designer">Momoco</a> designed this opening for a <a href="http://en.wikipedia.org/wiki/Marcella_(TV_series)">noir detective series</a> from Hans Rosenfeldt, writer of the critically-acclaimed <cite>The Bridge</cite>. The typeface, <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/29578/time-in-hell" data-entity-code-id="29578" data-entity-code-type="TypeEntity">Time In Hell</a> </strong>(a mix of <a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/52/times" data-entity-code-id="52" data-entity-code-type="TypeEntity">Times</a> and <a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/44/helvetica" data-entity-code-id="44" data-entity-code-type="TypeEntity">Helvetica</a>), is one of many sans/serif mutants of the 1990s. It’s interesting to see this hybrid style make a comeback several decades later in these titles, and 2019’s <a target="_self" class="entity-link" href="https://fontsinuse.com/uses/28625/parasite-movie-poster-and-trailer" data-entity-code-id="28625" data-entity-code-type="Usage"><cite>Parasite</cite> movie poster and trailer</a>.</p>

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<p></p><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/29578/marcella-opening-titles">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/29578/marcella-opening-titles</guid>
      <pubDate>Mon, 25 Nov 2019 00:24:01 +0000</pubDate>
      <author>Stephen Coles</author>
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      <title><![CDATA[Love Island logo and merchandise]]></title>
      <link>https://fontsinuse.com/uses/27994/love-island-logo-and-merchandise</link>
      <description><![CDATA[Contributed by <a href="/contributors/23147/cafeaucait">CAITLIN REILLY</a><br/><a href="https://fontsinuse.com/uses/27994/love-island-logo-and-merchandise"><img src="https://assets.fontsinuse.com/use-media/94687/upto-700xauto/69b54735/1/png/PotionPictures-LoveIsland2018-GraphicDesign-itsnicethat-01.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.itsnicethat.com/articles/potion-pictures-love-island-graphic-design-310718" target="_blank" rel="noopener">www.itsnicethat.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Potion Pictures</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/98823/josefin-sans"><img src="https://assets.fontsinuse.com/static/samples/6/5591/440/4/61448de2/josefin-sans.png"/></a><br/><a href="https://fontsinuse.com/typefaces/39610/pecita"><img src="https://assets.fontsinuse.com/static/samples/2/1832/440/4/570e2112/pecita.png"/></a><br/><br/><p><a href="http://www.itv.com/loveisland"><cite>Love Island</cite></a> is a British dating reality show. The series launched on 7 June 2015 on ITV2.</p>

<p>In <a href="http://www.itsnicethat.com/articles/potion-pictures-love-island-graphic-design-310718">a feature on <cite>It’s Nice That</cite></a>, David Newton, Managing Director of <a href="http://potionpictures.co.uk/project/love-island-2019/">Potion Pictures</a>, says of the logo: “We picked a font that was legible, sleek and modern but also recognisably distinctive without being gimmicky.” The typeface is <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/98823/josefin-sans" data-entity-code-id="98823" data-entity-code-type="TypeEntity">Josefin Sans</a></strong>, a geometric sans serif with long ascenders, designed by Santiago Orozco and first released in 2010. It’s used in two of its four weights, in all lowercase. The letterforms were processed in 3D software to make the look if they were made from glass tubes. This allows the logo to “remain recognisable and legible” when placed on different backgrounds.</p>

<p>The recently introduced secondary typeface is <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/39610/pecita" data-entity-code-id="39610" data-entity-code-type="TypeEntity">Pecita</a> </strong>by Philippe Cochy. The decision to add this informal monolinear script “was made by one of ITV’s art directors following the use of the font in the villa”. On screen, it’s used with a glow effect, further emphasizing its neon-like qualities. Pecita is also used for a <a href="http://loveislandshop.co.uk/">wide range of merchandise items</a>, from water bottles to suitcases and accessories, which feature the contestants’ names.</p><br/><a href="https://fontsinuse.com/uses/27994/love-island-logo-and-merchandise"><img src="https://assets.fontsinuse.com/use-media/94688/upto-700xauto/69b54735/1/jpeg/PotionPictures-LoveIsland2018-GraphicDesign-itsnicethat-03.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.itsnicethat.com/articles/potion-pictures-love-island-graphic-design-310718" target="_blank" rel="noopener">www.itsnicethat.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Potion Pictures</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/27994/love-island-logo-and-merchandise"><img src="https://assets.fontsinuse.com/use-media/94689/upto-700xauto/69b54735/1/jpeg/s-l640.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.ebay.co.uk/c/24004684220" target="_blank" rel="noopener">www.ebay.co.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/27994/love-island-logo-and-merchandise">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/27994/love-island-logo-and-merchandise</guid>
      <pubDate>Sun, 25 Aug 2019 06:02:45 +0000</pubDate>
      <author>CAITLIN REILLY</author>
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