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    <title>Lay’s</title>
    <link>https://fontsinuse.com/tags/21462/lays</link>
    <description>Examples of fonts in use tagged with “Lay’s”</description>
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    <copyright>Copyright 2026 , FontsInUse.com LLC</copyright>
    <pubDate>Thu, 05 Mar 2026 07:22:05 +0000</pubDate>
    <lastBuildDate>Thu, 05 Mar 2026 07:22:05 +0000</lastBuildDate>
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    <item>
      <title><![CDATA[Witomino basketball court]]></title>
      <link>https://fontsinuse.com/uses/49789/witomino-basketball-court</link>
      <description><![CDATA[Contributed by <a href="/contributors/18852/threedotstype">Threedotstype</a><br/><a href="https://fontsinuse.com/uses/49789/witomino-basketball-court"><img src="https://assets.fontsinuse.com/static/use-media-items/175/174784/upto-700xauto/63603af8/2-1000x563.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://trafficdesign.pl/en/works/boisko-td-x-lay-s" target="_blank" rel="noopener">trafficdesign.pl</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/155936/tor-grotesk"><img src="https://assets.fontsinuse.com/static/samples/9/8089/440/4/63595f04/tor-grotesk.png"/></a><br/><br/><p><strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/155936/tor-grotesk" data-entity-code-id="155936" data-entity-code-type="TypeEntity">Tor grotesk</a></strong> in use alongside custom lettering by Jacek Wielebski for the redesign of a basketball court in Gdańsk, Poland. From design studio <a href="https://trafficdesign.pl/en/works/boisko-td-x-lay-s">Traffic Design</a>:</p>

<div class="Copy">
<blockquote>
<p>This project was innovative for us in many ways: it’s the first re: design of a basketball court by Traffic Design, the first collaboration with the Lay’s brand and our first steps in crowdfunding.</p>

<p>The preparation and implementation were extremely demanding due to the unusual surface, galloping prices of materials and considerable technological know-how that we had to gather during the process.</p>

<p>The seemingly abstract design forms the name of the Witomino district. In terms of this project, we not only designed and made graphics on the pitch, but also replaced the baskets and took care of the small architecture around. We would like to thank all the donors, the owner of the Lay's brand and the Przestrzeń agency for their trust and the opportunity to create awesome things.</p>
</blockquote>
</div><br/><a href="https://fontsinuse.com/uses/49789/witomino-basketball-court"><img src="https://assets.fontsinuse.com/static/use-media-items/175/174792/upto-700xauto/63514172/2-1000x563.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://trafficdesign.pl/en/works/boisko-td-x-lay-s" target="_blank" rel="noopener">trafficdesign.pl</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Kuba Goździewicz</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/49789/witomino-basketball-court"><img src="https://assets.fontsinuse.com/static/use-media-items/175/174795/upto-700xauto/63514172/4.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://trafficdesign.pl/en/works/boisko-td-x-lay-s" target="_blank" rel="noopener">trafficdesign.pl</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Kuba Goździewicz</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/49789/witomino-basketball-court">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/49789/witomino-basketball-court</guid>
      <pubDate>Tue, 01 Nov 2022 08:31:45 +0000</pubDate>
      <author>Threedotstype</author>
    </item>
    <item>
      <title><![CDATA[Lay’s Potato Chips ad]]></title>
      <link>https://fontsinuse.com/uses/29276/lays-potato-chips-ad</link>
      <description><![CDATA[Photo(s)  by Bart Solenthaler on Flickr.<br/><a href="https://fontsinuse.com/uses/29276/lays-potato-chips-ad"><img src="https://assets.fontsinuse.com/use-media/99266/upto-700xauto/5dc5b3fa/1/jpeg/49033446031_eaca6fa8e2_3k.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://www.flickr.com/photos/bartsol/49033446031/" target="_blank" rel="noopener">www.flickr.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Uploaded to Flickr by Bart Solenthaler and tagged with “helvetica”</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/44/helvetica"><img src="https://assets.fontsinuse.com/static/samples/8/7433/440/4/67af27e7/helvetica.png"/></a><br/><br/><p>“<a href="http://www.mountvernon.org/library/digitalhistory/digital-encyclopedia/article/cherry-tree-myth/">I cannot tell a lie.</a> I cannot eat just one.”</p>

<blockquote>
<p>Frito-Lay began in the early 1930s as two separate companies, The Frito Company and H.W. Lay &amp; Company, which merged in 1961 to form Frito-Lay, Inc. Four years later in 1965, Frito-Lay, Inc. merged with the Pepsi-Cola Company. —<span class="nbsp">&nbsp;</span><span class="nbsp"><a href="http://en.wikipedia.org/wiki/Frito-Lay">Wikipedia</a></span></p>
</blockquote>

<p>This ad is from two years after the merger into <a href="http://en.wikipedia.org/wiki/PepsiCo">PepsiCo</a>. Around this time, <strong><a target="_self" class="entity-link" href="https://fontsinuse.com/typefaces/44/helvetica" data-entity-code-id="44" data-entity-code-type="TypeEntity">Helvetica</a></strong> became a hugely popular choice among designers in the United States, see also <a href="http://fontsinuse.com/uses/1289/stendig-calendar">Vignelli’s Stendig Calendar</a> (1966), the <a href="http://fontsinuse.com/uses/6651/crate-and-barrel">Crate &amp; Barrel logo</a> (1967), or the <a href="http://fontsinuse.com/uses/3220/it-s-the-real-thing-coca-cola-ads-1969-74">Coca-Cola ads</a> (1969–1974). The specific cut in use is <a href="http://www.flickr.com/photos/20994543@N04/40239420634/">Helvetica halbfett</a>, here with a flipped opening quotation mark (sometimes also referred to as <a href="https://fontsinuse.com/tags/4847/sign-painters-quotes">sign painters’ quotes</a>). Among digital fonts, <a href="http://commercialtype.com/catalog/neue_haas_grotesk/neue_haas_grotesk_display/65_medium">Neue Haas Grotesk Display 65 Medium</a> probably comes closest.</p><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/29276/lays-potato-chips-ad">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/29276/lays-potato-chips-ad</guid>
      <pubDate>Sun, 17 Nov 2019 10:29:00 +0000</pubDate>
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