The corporate design for Die Mehlwerkstatt is a modern interpretation of baking craft. The focus is on sustainability and quality: no artificial flavors, no additives, no baking mixtures – baking art in its purest form. The taste of the past meets today’s zeitgeist. This look and feel is carried forward in the social media concept and is also reflected in the product photos.

The design was made in collaboration with Dominic Brandt.

Mammoths may be extinct but their name lives on, and this time representing a very bold clothing brand that is essentially a wearable provocation. With Mamuti Edgewear, you can state your mind with a shirt, cap or pencil case, and the minimalistic design allows the messages to really speak volumes.

It was so refreshing designing without any censorship or restraints, and the typography complemented the brave attitude perfectly. As a special treat, manicule's index finger was turned into middle finger.

Trilogy was founded by two sisters from New Zealand who discovered the amazing skin loving benefits of rosehip oil, and took it to the world. Besides the signature rosehip oil, the brand now features a wide range of skincare products that all follow the same conscious approach, to minimize the impact on earth. Trilogy is Toitū carbon neutral certified, NATRUE and BioGro certified natural and organic. They do not test on animals and use PEFC certified cartons and recyclable or PCR materials wherever possible.

The logotype uses Grand Slang (Nikolas Type). In 2022, Trilogy commissioned Nikolas Type to create a custom version of Grand Slang’s lowercase g which is in use since then.

The branding is completed by Attila Sans (Kometa) Ogg Text (Sharp Type) and National 2 Compressed (Klim Type Foundry).

TalentWise Collective is a talent solutions collective with global reach. Founded by three women with a shared goal to build a supportive community that prioritizes meaningful relationships, a warm and elegant design system was created to support their ethos. The logo is set in Romie Regular and Italic (designed by Margot Lévêque). The website is set in Attila Sans by Kometa Typefaces. The visual identity is designed by Clare Chow.

Humanistic education has been present since the University of Navarra’s beginnings. It was transmitted almost by osmosis, both within and outside of the courses. It was nourished by formal and informal exchanges between professors and students. It continued in after-dinner conversations and gatherings, in halls of residence, and in bars in Pamplona. This reality is still present and alive, and will continue to be so as long as the University of Navarra truly becomes a university.

Designed by WellDone and edited by Reyes Duro Rivas, this book chronicles the 25-year history of the University of Navarra’s Core Curriculum Institute. Its title translates to “The Adventure of Teaching Thinking”.

Set in Bastardo Grotesk and Victor Serif.

DesignStudio reimagined the identity of DNEG, a world-leading visual effects and animation studio. The new branding reflects the company’s cutting-edge creativity and technical expertise. A key element of the identity is DNEG Script, a custom version of Sans Plomb (from Lift Type), developed specifically for titling. It is paired with Attila Sans (from Kometa) for secondary text, creating a balance between bold expression and clarity.

Poseidon Aerospace is bringing a cargo revolution to the open waters by developing autonomous cargo seaplanes. I, Piotr Stala of design studio Stala, chose to invest heavily in Stabil Grotesk by the foundry Kometa.xyz for the logo and the body text, because its modern twist and clean design helped to elevate the logo mark and the branding. In fact it grew to a very important part of the brand identity, so much so that no other font was included, to put the emphasis on Stabil Grotesk.

Love, Paati (“Love, Grandma” in Tamil) by Nethra Gomatheswaran unveils more than 140 ancient beauty and wellness rituals that have predominantly been passed down by word of mouth in South India and are sparsely documented. These rituals use over hundred ingredients ranging from familiar flowers, fruit, and spices to rarer ingredients like saffron, powdered pearls, and gold ash.

Through this book, delve into the heart of Indian beauty by exploring a range of infused hair oils, body scrubs, nourishing cleansers, revitalising masks, aromatic teas and quick bites to glow up from within.

Designed by Actual Friends and co-art directed by author Nethra Gomatheswaran, the book is using Grand Slang by Nikolas Type for its pithily and beautifully warm-vibed cover, paired with the DM Sans workhorse by Colophon. Inside the book, the font pairing is completed by Kometa’s Victor Serif

Best known for finishing as a runner-up in the The Apprentice (2006, UK edition), Ruth Badger has spent the almost two decades since quietly building one of the most effective and revered business consultancies in the country. To coincide with a new strategic direction for the business and the expansion of the senior leadership team to four equal partners, a new, refined brand was created, sporting an abbreviated name, RBC, that placed more emphasis on the business as a whole and spread the spotlight to beyond just Ruth.

The primary brand typeface is Bueno, used in all caps from the Semi Bold. It’s supported by Public Sans and Victor Serif Italic.

We wanted Merdanko – an online shop for doggos – to be like no other. We knew it was about quality, playfulness, humour and, above all, love for our furry four-legged friends. The task was complex. We started with naming the brand, conveying the joy expressed by tail wagging, which always brings a smile to people and their pets. Then, we set off with the branding, combining the illustrations with various colours throughout the materials. Lastly, we handled the web design for the shop itself. We can't wait for you to try it out!

Roger is used for the logo, while headlines are set in Labil Grotesk. On the website, smaller copy is set in the user’s default sans serif.

Built on top of their core belief – Our purpose is not something we do, it's who we are – Chetana is a coaching company for entrepreneurs, founders and leaders who are ready to lead more consciously.

Original wholeness, and genius, can be found in the waters of the present moment. Our identity for Chetana is based on the concept of the ‘river of consciousness’: the soft ripple between reality and consciousness, expressed through soft gradients that play together, a dual typographic system pairing Victor Serif and P22 Underground and a chromatic adjacent palette. The logo uses the Medium Italic style of Gelica.

Nomo is a telecom startup that was born to put an end to the way things are done in the telecommunications segment. From that desire comes the name, NOMO – NO MORE. The brand’s proposal is not only to do things differently, but better. This implies the need to generate opposition and propose new paths.

In the telecom segment, the vices of visual language revolve around “neon lights” that mention speed (fiber optics), to three-dimensional effects in communication. The natural approach for Nomo is to propose something different from that. Every visual translation took place based on a simple proposition: in order to change, there must be the inevitable movement of opposition. Without destroying what already exists, but learning from what doesn’t work to do better.

The custom-designed logo for the project has the gesture of something jumping in a direction, like the letter N itself; or in the synthesis of a rubber ball in motion. Based on these observations, the letters N and M carry the brand’s personality and from these elements of extreme simplicity and strength, the entire visual expression of the brand unfolds. Whether with typographic treatments that follow the stimulus of non-compliance or hand-drawn illustrations, to the way this language is integrated into the application’s loading screen with animations.

The custom logotype was awarded a Certificate of Typographic Excellence and also was the Judge’s Choice in the TDC Awards. It also won Bronze Rayo in Brand Design and Logotype Design at the Latin American Design Awards (LAD).

Mucky Duck is a Michigan based mustard brand that's been around for over 40 years. Though once available in 500 stores across 15 states, its distribution and availability had slowly waned. In an effort to breath new life into the brand, Traction was enlisted to completely overhaul the visual identity.

The Mucky Duck's logotype is set in a slightly modified version of Central Type's Zonk. The terminals of the C’s have been sheared vertically in order to create an more uniform space between C and K. The brand's headlines use the standard, unmodified Zonk Regular.

The secondary type is New Spirit, which contrasts nicely with the extra-bold, sans serif headlines. Labil Grotesk is used for the website's body type.

Help Scout is a shared inbox solution and support platform used by customer-centric organizations around the world. Help Scout’s creative director, Matt Plays, led the development of Help Scout’s new visual identity, alongside an in-house brand evolution crew that spanned brand and product design teams. The rebrand signifies a shift into a more confident and product-led chapter for the company, which is reflected in the expressive type system and product-centric visuals used throughout the new website.

Help Scout’s VP of Brand, Kristen Bryant Smith, said of the rebrand, “We wanted our brand to reflect the simplicity and power of our product while emphasizing our belief that human interaction is at the core of strong customer experiences. We also needed to be bolder and more opinionated in order to stand out in a competitive market.”

Kristen goes on to say “Bold typography brings our messaging to life and compounds the impact of our visuals. Our type stack now includes expressive headlines and specialized faces for display, blockquotes, and more. This adds emphasis to the copy, making it easier — and more important — to make a statement.” Help Scout uses Garnett Bold as their primary headline font, GT America for an ultra-readable body text, FK Screamer for a display face, Victor Serif for an editorial flourish in sub-headlines, vanity metrics, and block quotes, and Space Mono for overlines, details, and annotations.

Koris is an all-in-one platform offering web3-enabled tools for DAOs, web3 companies, and web2 businesses to progressively decentralise and manage business operations on-chain. For typography, Px Grotesk by Optimo and Reckless by Displaay were selected. These typefaces have differing personalities, but similar x-heights, making them cohesive and harmonious—much like a vibrant workplace. For art direction, pixel icons of various office objects, symbols, and gestures are interspersed in between text to accentuate the idea of the work(space).

The wordmark is based on Stabil Grotesk.

Ninna (by Margot Lévêque) and Labil Grotesk (by Christian Jánský) are used for the typographic posters created and sold by Studio Bitte. They stem from a love for Danish language's rhymes and verses, children’s songs, ballads, and wordplay.

Haystack curates and produces high-quality, limited-edition prints from established and emerging artists around the world. They came to us with a simple, yet complex question: “How do we de-mystify and democratize contemporary art?”

To many of us, the contemporary art world feels inaccessible and intimidating. Newcomers don’t know how to discern quality and it can be hard to discover new artists when you don’t know where to look.

We led Haystack through a naming and branding process intended to make contemporary art accessible for everyone – intellectually and financially.

The identity channels the best qualities of great art; it’s whimsical, unexpected at times, and creates an experience around each edition that feels immersive. Each interaction with the brand feels like you’re discovering something new, learning a little more, and building a love for art—not just getting caught up in its value.

The primary typefaces in the new design are Min Sans from Typeji and Victor Serif from Kometa Typefaces. The logo is based on Reckless Neue (Displaay). The accompanying sans serif is Area from Blaze Type.

Visit the Nonfiction portfolio website for more information, images and animations.

Rebranding/redesign: Nonfiction
Web development: Triple G
Copy writing: Brit Eaton

Bedding is an object that shares the beginning and end of our daily lives. Hour Minute Seconds worked on a design renewal for Seoul-based brand O, Revoir. The concept of ‘Memories of the Moment’ aims to convey a deep lingering impression at the beginning and end of our day through O, Revoir bedding.

The cloudy effect is used to visualize the lingering effects of the experience. O, Revoir’s application design evolves O, Revoir’s mood that can convey the warm and sensuous.

We designed O, Revoir’s business cards and shipping/return guides, as well as labels and box packages used in bedding.

The two brand typefaces are Victor Serif and Hoefler Text. The logo is custom drawn, with the v being based on Victor Serif’s italics.

An operating system for managing their entire digital experience, Lunchbox is “the secret sauce 1,000+ restaurants use to get more – more guests, more orders, and more money”.

Studio Freight designed everything to represent the intersection of Lunchbox’s technology and unapologetic point of view: own it all yourself and be yourself. The typography uses TT Trailers and Attila Sans for headlines. Smaller texts use Stabil Grotesk and Fraktion Mono plus the user’s system sans serif.

Backflash is an Antwerp-based photo studio with a focus on high-quality asset creation. With more than 15 years of in-house experience, they capture it all. From product shots to fashion silhouettes, 360° video and CGI, Backflash knows how to make your assets work. In 2021, design studio Mr. Henry created their new brand identity.

Gustavo was used as the primary font to create the bold logo. Secondly, we opted for a font with personality without being too experimental to use on slogans, catchphrases or quotes. Attila Sans delivers this punch while looking very refined. It stands proud and wide on the canvas in contrast to the rest of the more minimalistic layout. As a reference to being an asset creation studio, the technical specifications of the photo, such as filename, lens size, aperture and ISO, are added to the frame in the very crisp and legible Arimo.