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    <title>Shire Types in use</title>
    <link>https://fontsinuse.com/typefaces/10340/shire-types</link>
    <description>Shire Types in use. “… a collection of six typefaces … [that] bring together a heavy, solid notion of the Industrial Revolution mixed with ideas about specific localities. The individual typefaces take their names from six of the Shires that are grouped together around the Black Country and neighbouring rural areas.” — Jeremy Tankard&#13;
&#13;
While Derbyshire and Staffordshire are relatively straightforward caps-only typefaces, the other four styles exhibit unicase forms – caps mixed with&amp;nbsp;lowercase or uncial glyphs,&amp;nbsp;without any extenders. Derbyshire, Cheshire and Warwickshire are sans-serif,&amp;nbsp;Staffordshire, Shropshire and Worcestershire have (semi) slab serifs. Warwickshire and Worcestershire are more cursive in nature. Expanded to support Greek and Cyrillic (2011) as well as Arabic (2012, together with Mourad&amp;nbsp;Boutros).</description>
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    <language>en</language>
    <copyright>Copyright 2026 , FontsInUse.com LLC</copyright>
    <pubDate>Sat, 06 Jun 2026 02:07:30 +0000</pubDate>
    <lastBuildDate>Sat, 06 Jun 2026 02:07:30 +0000</lastBuildDate>
    <ttl>3600</ttl>
    <item>
      <title><![CDATA[Reese’s All Trees Are Beautiful]]></title>
      <link>https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful</link>
      <description><![CDATA[Contributed by <a href="/contributors/14244/jc">joro chen</a><br/><a href="https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful"><img src="https://assets.fontsinuse.com/use-media/58170/upto-700xauto/69b523f7/1/jpeg/CaseStudy_Still-1.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://arn.com/work/all-trees-are-beautiful/" target="_blank" rel="noopener">arn.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Arnold</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/10340/shire-types"><img src="https://assets.fontsinuse.com/static/samples/1/483/440/4/570e2031/shire-types.png"/></a><br/><br/><p><a href="http://arn.com/work/all-trees-are-beautiful/">Arnold</a>:</p>

<blockquote>
<p>In December of 2015, Twitter users noticed something was off with their Reese’s Trees. They looked like turds. Blogs, news sites and even TV shows quickly picked up the story, officially making it a controversy. Our response? Spin the conversation by introducing a new injustice: tree shaming.</p>
</blockquote>

<p>Relive the Reese’s Tree controversy of 2015 by watching <a href="http://vimeo.com/177441941">this video</a>:</p>

<div data-oembed-url="https://vimeo.com/177441941">
<div style="left: 0; width: 100%; height: 0; position: relative; padding-bottom: 56.2493%;"><iframe allowfullscreen="" scrolling="no" src="https://player.vimeo.com/video/177441941?byline=0&amp;badge=0&amp;portrait=0&amp;title=0" style="border: 0; top: 0; left: 0; width: 100%; height: 100%; position: absolute;" tabindex="-1"></iframe></div>
</div>

<p></p>

<p>The font family in use is <a href="http://typography.net/fonts/shire-types">Jeremy Tankard</a>’s <a href="https://fontsinuse.com/typefaces/10340/shire-types"><strong>Shire Types</strong></a>. Most cards in the video are set in the Cheshire style, but the hashtag itself combines several styles including the round minuscule forms of Worcestershire with the slab serif caps from Staffordshire and others (plus modifications like serrate cut-out counters and edges).</p><br/><a href="https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful"><img src="https://assets.fontsinuse.com/use-media/58172/upto-700xauto/69b523f7/1/jpeg/CVUsGW6WoAA1pUp-jpg_large.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://twitter.com/ReesesPBCups/status/672492207727857664" target="_blank" rel="noopener">twitter.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful"><img src="https://assets.fontsinuse.com/use-media/58173/upto-700xauto/69b523f7/1/jpeg/CVki0dMWwAYqBrS-jpg_large.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://twitter.com/ReesesPBCups/status/673607904323371008?ref_src=twsrc%5Etfw" target="_blank" rel="noopener">twitter.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful"><img src="https://assets.fontsinuse.com/use-media/58174/upto-700xauto/69b523f7/1/jpeg/CWtga9zXAAE2z-I-jpg_large.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://twitter.com/ReesesPBCups/status/678742185576161281?ref_src=twsrc%5Etfw" target="_blank" rel="noopener">twitter.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful"><img src="https://assets.fontsinuse.com/use-media/58168/upto-700xauto/69b523f7/1/png/Screen%20Shot%202017-10-05%20at%2010-11-42%20AM.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://vimeo.com/177441941" target="_blank" rel="noopener">vimeo.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Arnold</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful"><img src="https://assets.fontsinuse.com/use-media/58167/upto-700xauto/69b523f7/1/png/Screen%20Shot%202017-10-05%20at%2010-11-50%20AM.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://vimeo.com/177441941" target="_blank" rel="noopener">vimeo.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Arnold</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful"><img src="https://assets.fontsinuse.com/use-media/58166/upto-700xauto/69b523f7/1/png/Screen%20Shot%202017-10-05%20at%2010-11-56%20AM.png"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="https://vimeo.com/177441941" target="_blank" rel="noopener">vimeo.com</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Arnold</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/18841/reese-s-all-trees-are-beautiful</guid>
      <pubDate>Thu, 05 Oct 2017 19:59:24 +0000</pubDate>
      <author>joro chen</author>
    </item>
    <item>
      <title><![CDATA[“Rejoice!” T-shirt by Philosophy Football]]></title>
      <link>https://fontsinuse.com/uses/3697/rejoice-t-shirt-by-philosophy-football</link>
      <description><![CDATA[Contributed by <a href="/contributors/12/florian-hardwig">Florian Hardwig</a><br/><a href="https://fontsinuse.com/uses/3697/rejoice-t-shirt-by-philosophy-football"><img src="https://assets.fontsinuse.com/use-media/11096/upto-700xauto/69b3cadd/1/jpeg/Thatcher%20s-s%20Mk%20III.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.philosophyfootball.com/view_item.php?pid=911" target="_blank" rel="noopener">www.philosophyfootball.com</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/10340/shire-types"><img src="https://assets.fontsinuse.com/static/samples/1/483/440/4/570e2031/shire-types.png"/></a><br/><br/><p>When it comes to Thatcher, the comrades of <a href="http://www.philosophyfootball.com/">Philosophy Football</a> take no stock in piety:</p>

<blockquote>
<p>This one is for the miners, the steelworkers, the printers, the firefighters, the millions unemployed, the injustices the Hillsborough familes were forced to endure, the Poll Tax protesters, those who lost their lives on HMS Sheffield, and the Belgrano, for what? For the women of Greenham Common and the Trident missiles we didn’t want. For Bobby Sands and the prisoners who starved themselves to death while Thatcher denied them their political status. For the NHS and the nurses, our schools and teachers, the council houses sold off, the privatisation of our public utilities, railways and buses. For our school milk. For the reputation of St Francis of Assisi.</p>
</blockquote>

<p><a href="http://www.philosophyfootball.com/view_item.php?pid=911">Their T-shirt</a> comes “in funereal black, in remembrance of all we lost 1979–1990”. The typeface is <strong><a href="http://typography.net/fontfamilies/view/16">Shire Cheshire</a></strong> by Jeremy Tankard, who <a href="http://twitter.com/JeremyTankard/status/323733227900637184">comments</a>: “I guess those in the US could celebrate Buddha’s Birthday (<a href="http://en.wikipedia.org/wiki/Hanamatsuri">Hana-Matsuri</a>)”.</p><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/3697/rejoice-t-shirt-by-philosophy-football">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/3697/rejoice-t-shirt-by-philosophy-football</guid>
      <pubDate>Mon, 15 Apr 2013 10:30:53 +0000</pubDate>
      <author>Florian Hardwig</author>
    </item>
    <item>
      <title><![CDATA[The Phoenix Comic]]></title>
      <link>https://fontsinuse.com/uses/3146/the-phoenix-comic</link>
      <description><![CDATA[Contributed by <a href="/contributors/12/florian-hardwig">Florian Hardwig</a><br/><a href="https://fontsinuse.com/uses/3146/the-phoenix-comic"><img src="https://assets.fontsinuse.com/use-media/9356/upto-700xauto/69b3c877/1/jpeg/What-is-The-Phoenix-Comic.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.thephoenixcomic.co.uk/what-is-the-phoenix/" target="_blank" rel="noopener">www.thephoenixcomic.co.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/typefaces/10340/shire-types"><img src="https://assets.fontsinuse.com/static/samples/1/483/440/4/570e2031/shire-types.png"/></a><br/><a href="https://fontsinuse.com/typefaces/1143/itc-avant-garde-gothic"><img src="https://assets.fontsinuse.com/static/renders/2/1143/400/4/6a195bf3/itc-avant-garde-gothic.png"/></a><br/><br/><p>
	<em>The Phoenix Comic</em> by <a href="http://mattbaxter.org">Matt Baxter</a>&nbsp;of <a href="http://www.baxterandbailey.co.uk/">Baxter and Bailey</a>&nbsp;is “a 32 page full colour comic full of 100% original stories, and incredible competitions”, and&nbsp;supposedly “the best way to get kids reading” —&nbsp;<a href="http://www.thephoenixcomic.co.uk/what-is-the-phoenix/">thephoenixcomic.co.uk</a></p>
<p>
	The buoyant bold typeface is Derbyshire, the most restrained member of Jeremy Tankard’s <strong><a href="https://fontsinuse.com/typefaces/10340/shire-types">Shire Types</a></strong>&nbsp;series. An interspersed&nbsp;‘X’ from the animated Warwickshire has been used to round off the logo. The <a href="http://www.thephoenixcomic.co.uk/">website</a> was built by&nbsp;<a href="http://www.meshlondon.com/category/baxter-and-bailey/">Mesh London</a>&nbsp;and uses two weights of ITC Avant Garde Gothic.</p><br/><a href="https://fontsinuse.com/uses/3146/the-phoenix-comic"><img src="https://assets.fontsinuse.com/use-media/9357/upto-700xauto/69b3c877/1/jpeg/The-Phoenix-Comic.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://www.thephoenixcomic.co.uk/" target="_blank" rel="noopener">www.thephoenixcomic.co.uk</a></span>&nbsp;</b><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/3146/the-phoenix-comic"><img src="https://assets.fontsinuse.com/use-media/9358/upto-700xauto/69b3c877/1/jpeg/PHOENIX_ZERO_COVER_BLOG.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://mattbaxter.org/up-up-and-away/" target="_blank" rel="noopener">mattbaxter.org</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Matt Baxter</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><a href="https://fontsinuse.com/uses/3146/the-phoenix-comic"><img src="https://assets.fontsinuse.com/use-media/9359/upto-700xauto/69b3c877/1/jpeg/PHOENIX_COVER_30.jpeg"/></a><br/><br/><i><b>Source:&nbsp;<span class="fiu-attribution__sourceUrl"><a href="http://mattbaxter.org/panel-borders-9/" target="_blank" rel="noopener">mattbaxter.org</a></span>&nbsp;</b><span><span class="fiu-attribution__credits fiu-text--captioning">Matt Baxter</span>. </span><span>License: <span class="fiu-attribution__license">All Rights Reserved</span><span>. </span></span></i><br/><br/>This post was originally published at <a href="https://fontsinuse.com/uses/3146/the-phoenix-comic">Fonts In Use</a><hr/>]]></description>
      <guid>https://fontsinuse.com/uses/3146/the-phoenix-comic</guid>
      <pubDate>Tue, 15 Jan 2013 12:11:54 +0000</pubDate>
      <author>Florian Hardwig</author>
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