Vatican City Coins: 1929–1978 was compiled, written and published in an edition of 500 copies by professional coin dealer Peter Jencius. His book aims to clearly explain “Vatican monetary conventions, investigates data as to when annual issues were actually produced, and considers how coins were packaged for collectors.”

Serapion is used for most headlines, paired with New Rubrik for smaller texts and subheadings. The difference between English and Italian text is indicated by a color difference.

International branding agency Landor Associates designed a new identity for Ak Bars Bank, a Russian financial company based in Kazan, the Republic of Tatarstan. The typeface is New Rubrik by Newlyn.

Sugru is an air-curing rubber that can be formed by hand — kind of like a serious Silly Putty. It bonds to most materials and turns into a strong, flexible silicone rubber overnight. The young company just rebranded with the help of Atto Partners. The identity is built around Rubrik, a typeface with soft contours but a rigid structure, echoing the properties of the product itself. The friendliness of the type also reinforces the selling point of Sugru: quick and easy fixes to everyday problems, no professional experience required.