“T-Party” ad by T-Bells by Contur Casuals Photo(s) by SenseiAlan. Imported from Flickr on Dec 7, 2015. Artwork published in October 1970. Source: www.flickr.com Uploaded to Flickr by SenseiAlan and tagged with “optex”. License: CC BY. Ad for T-Bells denim and rayon slacks. Appeared in Playboy, October 1970. Typefaces More about Prismania & PrinkMore about Stromberg GraphicMore about UniversGet UniversMore about OptimaGet Optima Formats Advertising (2155) Branding/Identity (8625) Topics Product (2144) Fashion/Apparel (1581) Designers/Agencies unknown (4281) Tagged withsexual innuendo (34)Contur Casuals (1)T-Bells (1)pants (13)sexist (11)1970s (1580)magazine ads (351)black and white (2045)wordplay (90)logos (5130)all lowercase logos (585) Artwork location United States (10089) New York City (2990) 6 Comments on ““T-Party” ad by T-Bells by Contur Casuals” Florian Hardwig says: Dec 7th, 2015 12:46 pm The thin-thick style looks a lot like Optex, but it actually seems to be one of the many styles of Headliners’ Prismania — maybe 6 (or F) — with round alternates. Stephen Coles says: Dec 7th, 2015 1:12 pm Yes! Thanks for catching this. I added a little bit to the Prismania bio including a mention of the ethereal Prismaset. Jay Mellor says: Mar 1st, 2022 10:38 pm The Contur Slacks logo is set in Stromberg Graphic. Florian Hardwig says: Mar 2nd, 2022 8:48 am Good eye, added. Jay Mellor says: May 5th, 2022 1:00 pm Maybe Univers is used for the body copy, chances are it was written using an IBM Selectric – did I guess it right? Florian Hardwig says: May 5th, 2022 6:45 pm Hi Jay, Univers is correct. The IBM adaptation is characterized by (too) narrow proportions for e, g, s – I’m not seeing that here. Post a comment Name Email – will not be published Website Your response Submit Comment More Prismania & Prink in use Blood Brothers – Crimes album art2004Johnny WhitneyJordan BlilieContributed by Garrison Martin Teatar &TD logo and posters (1970–1973)c. 1970Mihajlo ArsovskiContributed by Florian Hardwig Staff Pick Deodato 21973Bob CianoContributed by Matthijs Sluiter Sponsor More in Product Art packages with chiseled lettersc. 2019Benjamin RitterContributed by Sander Neijnens Garage Italia website2019DisplaySix Socks StudioContributed by Andrea Bergamini Staff Pick Swiss Clinic brandingc. 2022AssefaContributed by Daniel McQueen (TDF) Anna Rosholt Jewellery2023Digital ButterContributed by Tammy Adendorff More in Advertising Aus Natur und Geistesweltc. 1907unknownPhoto(s) by altpapiersammler on Flickr. Coca-Cola × Twitch “Drink Break” ad2020LaundryContributed by Michu Benaim S La Ouane beer labelsJean-Marc Saint-PaulContributed by 205TF Staff Pick Propulsionc. 2024Company PolicyContributed by HAL Typefaces More Fonts In Use Assistant Magazine2014Mariano FioreAndrés GuerreroAndrés RequenaContributed by Andrés Guerrero Staff Pick Köln-Bonn Airport2003Ruedi BaurIntégral Ruedi BaurEva KubinyiContributed by Indra Kupferschmid Staff Pick Angel Red Line stickerc. 1983unknownPhoto(s) by Bart Solenthaler on Flickr. Staff Pick Datashock – Kräuter der Provinz2018Manuel Weselymm, mConeTheWeirdContributed by Manuel Wesely Staff Pick
6 Comments on ““T-Party” ad by T-Bells by Contur Casuals”
The thin-thick style looks a lot like Optex, but it actually seems to be one of the many styles of Headliners’ Prismania — maybe 6 (or F) — with round alternates.
Yes! Thanks for catching this. I added a little bit to the Prismania bio including a mention of the ethereal Prismaset.
The Contur Slacks logo is set in Stromberg Graphic.
Good eye, added.
Maybe Univers is used for the body copy, chances are it was written using an IBM Selectric – did I guess it right?
Hi Jay, Univers is correct. The IBM adaptation is characterized by (too) narrow proportions for e, g, s – I’m not seeing that here.