“T-Party” ad by T-Bells by Contur Casuals Photo(s) by SenseiAlan. Imported from Flickr on Dec 7, 2015. Artwork published in October 1970. Source: www.flickr.com Uploaded to Flickr by SenseiAlan and tagged with “optex”. License: CC BY. Ad for T-Bells denim and rayon slacks. Appeared in Playboy, October 1970. Typefaces Formats Advertising (1654) Branding/Identity (6050) Topics Product (1395) Fashion/Apparel (1185) Designers/Agencies unknown (2932) Tagged withsexual innuendo (26)Contur Casuals (1)T-Bells (1)pants (7)sexist (10)1970s (1276)magazine ads (285)black and white (1698)wordplay (74)logos (3507)all lowercase logos (278) Artwork location United States (7761) New York City (2129) 6 Comments on ““T-Party” ad by T-Bells by Contur Casuals” Florian Hardwig says: Dec 7th, 2015 12:46 pm The thin-thick style looks a lot like Optex, but it actually seems to be one of the many styles of Headliners’ Prismania — maybe 6 (or F) — with round alternates. Stephen Coles says: Dec 7th, 2015 1:12 pm Yes! Thanks for catching this. I added a little bit to the Prismania bio including a mention of the ethereal Prismaset. Jay Mellor says: Mar 1st, 2022 10:38 pm The Contur Slacks logo is set in Stromberg Graphic. Florian Hardwig says: Mar 2nd, 2022 8:48 am Good eye, added. Jay Mellor says: May 5th, 2022 1:00 pm Maybe Univers is used for the body copy, chances are it was written using an IBM Selectric – did I guess it right? Florian Hardwig says: May 5th, 2022 6:45 pm Hi Jay, Univers is correct. The IBM adaptation is characterized by (too) narrow proportions for e, g, s – I’m not seeing that here. Post a comment Name Email – will not be published Website Your response Submit Comment More Prismania & Prink in use Deodato 21973Bob CianoContributed by Matthijs Sluiter Mick Jagger – “Memo From Turner” singe cover1970unknownContributed by Garrison Martin Blood Brothers – Crimes album art2004Johnny WhitneyJordan BlilieContributed by Garrison Martin Sponsor More in Fashion/Apparel Uplift poster series2012Studio LinContributed by Florian Hardwig Esther Luz Lookbook2017Noah BakerContributed by Noah Baker Staff Pick Victoria/Tomas – “Decade of Love” SS23 Collection2022Feldman StudioContributed by Margot Lévêque Studio The Specimen: from Type Catalog to Design MemePaula ScherFred WoodwardContributed by Sam Berlow Blog More in Advertising Herman Miller announcement: George Nelson line1947Irving HarperContributed by Stephen Coles Nemacolin2021King & PartnersContributed by Swiss Typefaces Staff Pick “Forward Thinking” ad by Ford1985unknownPhoto(s) by Bart Solenthaler on Flickr. Vognyarc. 2018VognyarContributed by Andrij Shevchenko More Fonts In Use Collection “Écrivains de Toujours”, Éditions du Seuilc. 1954unknownContributed by Florian Hardwig Staff Pick BLK DNM identity2012TriboroJohan LindebergContributed by Stephen Coles Staff Pick Aan het eind van de dag by Nelleke Noordervliet2016Tessa van der WaalsContributed by Tessa van der Waals Staff Pick Kitty movie poster2016CHIPSContributed by Stephen Coles Staff Pick
6 Comments on ““T-Party” ad by T-Bells by Contur Casuals”
The thin-thick style looks a lot like Optex, but it actually seems to be one of the many styles of Headliners’ Prismania — maybe 6 (or F) — with round alternates.
Yes! Thanks for catching this. I added a little bit to the Prismania bio including a mention of the ethereal Prismaset.
The Contur Slacks logo is set in Stromberg Graphic.
Good eye, added.
Maybe Univers is used for the body copy, chances are it was written using an IBM Selectric – did I guess it right?
Hi Jay, Univers is correct. The IBM adaptation is characterized by (too) narrow proportions for e, g, s – I’m not seeing that here.