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1933 Lincoln Three Window Berline brochure

Contributed by Stephen Coles on Sep 5th, 2016. Artwork published in .
    28814079264_3f2233549d_k.jpg
    Source: https://www.flickr.com Photo by Alden Jewell. License: All Rights Reserved.

    This is a fairly early use of Futura in the US where it wasn’t pervasive until it was copied in the 1940s by domestic foundries besides Intertype. Futura and Bodoni, however, was a common combination throughout the 1930s–50s. Note the ellipsis (on both pages) to separate thoughts without breaking lines so everything can stay in a tidy, justified text block.

    29329860862_6d682b492f_k.jpg
    Source: https://www.flickr.com Photo by Alden Jewell. License: All Rights Reserved.
    29358179721_f37b9e4299_k.jpg
    Source: https://www.flickr.com Photo by Alden Jewell. License: All Rights Reserved.

    Typefaces

    • Futura
    • Bodoni

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