“Ron Rico” ad for Ronrico rum (1968) Contributed anonymously on Dec 2nd, 2016. Artwork published in 1968. Photo: Ivan Schneider. License: All Rights Reserved. Artwork by Ivan Schneider. It uses a pre-digital variant of Palatino. Typefaces More about PalatinoGet Palatino Formats Advertising(2257) Topics Food/Beverage(3281) Tagged with1960s(832)rum(16)Puerto Rico(5)Ronrico(1)alcohol(328)racist(3) Artwork location United States(10560) In Setsmags (Lars Ott)(9) Post a comment Name Email – will not be published Website Your response Submit Comment More Palatino in use carlyfiorina.org2015unknownContributed by Stephen Coles Staff Pick Simple Minds — “Alive & Kicking” single sleeve1985Mick HaggertyContributed by J.D. Loughead The Romance of Tristan and Iseult by Joseph Bédier, Vintage Books V-2711965Joep NicolasContributed by Florian Hardwig Sponsor More in Food/Beverage Cavaliere del Garda wine2019CRSLContributed by CRSL Staff Pick Menu for summer garden party2013Jens Jørgen HansenContributed by Stephen Coles Cucurico restaurant2018PacificaContributed by Denis Serebryakov Staff Pick “Far side of the moon” mooncake packagingc. 2021Indego DesignKun LamContributed by Nikolas Wrobel More in Advertising Outdoor Voices – “Technical Apparel for Recreation” digital campaignc. 2021Contributed by Altiplano Typefaces Clientis2019Partner & PartnerContributed by Dominique Kerber KFC: AFC–ZFC outdoor ad campaign2019Mother DesignContributed by Thiago Cursa dels Nassos campaigns 2023–2024c. 2024ESIETEContributed by ESIETE Staff Pick More Fonts In Use Thinking Big poster2011PentagramMichael BierutYve LudwigContributed by Nick Sherman Staff Pick The Cancer Atlas2014Language Dept.Tanya QuickJenn CashContributed by Lizania Cruz Staff Pick Anton Reiser by Karl Philipp Moritz (Editora Carambaia)2019ArquivoHannah UesugiPedro BottonContributed by Arquivo Staff Pick Biennale D’alexandrie 16 (16th Alexandria Biennale) catalog1987Miriam Abdel AleemContributed by Stephen Coles Staff Pick