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Chobani identity and packaging

Contributed by Stephen Coles on Dec 2nd, 2016. Artwork published in .
    Chobani-logo-spoon.jpg
    Source: http://www.chobani.com License: All Rights Reserved.

    Founded in 2005 by Kurdish businessman Hamdi Ulukaya, Chobani is the #1-selling strained yogurt (Greek-style) brand in the United States. The logo is set in Broadband, an early digital font by Grant Hutchinson, inspired by Neville Brody’s Insignia. Other material is set in Neutraface No. 2 and ITC Stone Informal.

    Chobani Multi-Serve 32oz Family.jpg
    Source: http://www.chobani.com License: All Rights Reserved.
    5.3oz_PL_WHOLE.jpg
    Source: http://www.chobani.com License: All Rights Reserved.
    5.3oz_BB_FOB.jpg
    Source: http://www.chobani.com License: All Rights Reserved.
    5.3oz_Core_Straight_CF.jpg
    Source: http://www.chobani.com License: All Rights Reserved.
    Chobani-product-brochure-2.jpg
    Source: http://www.chobani.com License: All Rights Reserved.

    January 2016 product brochure.

    Chobani-product-brochure-1.jpg
    Source: http://www.chobani.com License: All Rights Reserved.

    January 2016 product brochure.

    22370132671_bfc0c06ccd_o.jpg
    Source: http://www.chobani.com License: All Rights Reserved.

    Chobani Soho Cafe in New York.

    22346321812_b3654ed458_o.jpg
    Source: http://www.chobani.com License: All Rights Reserved.

    Chobani Soho Cafe in New York.

    22172509139_3702b01001_o.jpg
    Source: http://www.chobani.com License: All Rights Reserved.

    Chobani Soho Cafe in New York.

    22170851828_009cd61da5_o.jpg
    Source: http://www.chobani.com License: All Rights Reserved.

    Chobani Soho Cafe in New York.

    Typefaces

    • Broadband
    • Neutraface
    • ITC Stone Informal

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