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Les Copains d’abord bar-restaurant

Contributed by Martin LAVIELLE on Jun 24th, 2017. Artwork published in .
business card / carte de visite
License: All Rights Reserved.

business card / carte de visite

Les Copains d’abord is a new bar-restaurant, based at the heart of a mainstream area in Bordeaux (France). Managed by a group of friends who wanted the people to quickly understand the spirit. My wish was to reflect this welcoming and simple state of mind, with less wifi and hipster. We are here to have fun, dance or simply meet new people without taking ourselves seriously!

I chose to use two typefaces. The first one represents the old French brasseries style from the sixties, using a popular typeface created by Roger Excoffon, Mistral. The second one is neater and more modern: Knockout was used to enhance the word “Copains”. Using the synergy and the weight contrast of the two typefaces, I was easily able to play with phrases and forms.

See more from this project on Behance, including the work of illustrator Éléonore Ampuy (aka Nono) and signpainter Jack Usine.

business card, postal cards and drinks menu
License: All Rights Reserved.

business card, postal cards and drinks menu

menu
License: All Rights Reserved.

menu

postal cards
License: All Rights Reserved.

postal cards

drinks menu
License: All Rights Reserved.

drinks menu

Typefaces

  • Mistral
  • Knockout

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