Binomio Arquitectura
With more than 10 years of experience in the architecture sector, Binomio commissioned us to redesign their brand, as well as various applications.
In response to their expansion strategy, we proposed a name change, from Binomio Estudio to Binomio Arquitectura. We focused on the term Binomio as the sum of two aspects that repeat in all of their projects: an artistic part and a technical part. We took as a reference the Bauhaus school, whose main motto was “form follows function”. Sans-serif typography, layouts with movement, no-frills impressions, austere colors and a mix of textures in the papers used are a nod to this movement and its different disciplines. In addition to the stationery, we also developed some collectable booklets of their most outstanding projects as marketing material.
