Au Bon Pain logo / branding Contributed by Nick Sherman on Sep 6th, 2012. Source: www.dineoncampus.com License: All Rights Reserved. Source: www.facebook.com License: All Rights Reserved. Source: www.pegasusnews.com License: All Rights Reserved. Source: 3six0.com License: All Rights Reserved. Source: fitnessgurunyc.com License: All Rights Reserved. Source: www.unionstationdc.com License: All Rights Reserved. Typefaces More about Futura BlackGet Futura Black Formats Branding/Identity (8311) Topics Food/Beverage (3018) Tagged withcafés (146)coffee (142)chains (commercial) (41)fast food (114)typeface plus color equals brand (49)long-time use (136)iconic uses (113) 3 Comments on “Au Bon Pain logo / branding” Hirako says: Oct 28th, 2015 1:34 pm This is incorrect, the logo in use here is much closer to Braggadocio. With wider whitestrokes, taller characters and with a rounding added to certain edges to cicrle-shape them. Florian Hardwig says: Oct 28th, 2015 3:40 pm No, this positively is Futura Black. Please see this comparison with Braggadocio. Note that there are several versions of Futura Black, with different details. Hirako says: Nov 16th, 2015 11:03 am Good point Florian. My bad :) Post a comment Name Email – will not be published Website Your response Submit Comment More Futura Black in use The ‘Wolfman’, Penguin Great Ideas edition2010David PearsonContributed by Nick Sherman Staff Pick The Spirit of Sun Myung Moon book cover1976Contributed by Nick Sherman Pulp magazine2017Simon EstersonHolly CatfordContributed by CAST Staff Pick Sponsor More in Food/Beverage Habitat ginc. 2023OazaContributed by Giulia Boggio Café Luz packagingc. 2021Bruno JaraContributed by Bruno Jara Baobab restaurant branding2015TropicalContributed by Nick Sherman Staff Pick Favrit brand identity2021Scandanavian Design GroupContributed by The Northern Block More in Branding/Identity The Bloom website2021Jess MaeContributed by Erik Sachse Sorry Nonna2024WeekdaysContributed by Eliott Grunewald Staff Pick Moderna Museet2004Stockholm Design LabContributed by Stephen Coles Staff Pick Loewe.tv WebsiteContributed by Webtype More Fonts In Use Wolkenbericht2022Jonas GerberContributed by Christian Gruber Staff Pick Semiosphere projectc. 2019Erika MaiSarah KralContributed by Alex Slobzheninov Staff Pick Bear Night 4 posters2023Claudia SchramkeContributed by NaN Staff Pick Medúza by Jarmila Loukotková (Československý spisovatel)1991Oldřich PošmurnýContributed by Florian Hardwig Staff Pick
3 Comments on “Au Bon Pain logo / branding”
This is incorrect, the logo in use here is much closer to Braggadocio.
With wider whitestrokes, taller characters and with a rounding added to certain edges to cicrle-shape them.
No, this positively is Futura Black. Please see this comparison with Braggadocio. Note that there are several versions of Futura Black, with different details.
Good point Florian. My bad :)