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Wald / Ästhetik exhibition poster

Contributed by Florian Hardwig on Oct 23rd, 2018. Artwork published in
October 2018
.
    Wald / Ästhetik exhibition poster 1
    Source: https://www.hbksaar.de OSD. License: All Rights Reserved.

    Is the forest an artist, a designer, an unknown?

    A group of students of the HBKsaar art school in Saarbrücken, Germany explored this question in artistic and creative ways. The project results will be presented in the exhibition Wald / Ästhetik (“Forest / Aesthetics”). With contributions by Kathrin Lambert, Solène Jansem, Hannes Käfer, Michael Schmitz, Osama Sayed Det Deiri, Sebastian Sittinger and Tobias Turco. Curated by Prof. Ivica Maksimovic. On display at Forsthaus Neuhaus until 16 December 2018.

    The exhibition poster uses TheW RZA, a stylized monospaced Didot by Swiss Typefaces. The arrangement plays with several of its features: The enlarged initials of the title highlight the typeface’s characteristic (and eponymous) W, which is mirrored by another letter with diagonals, Ä. Thanks to the rectangular serifs, the two big caps can be latched onto each other, forming an interlinear ligature. TheW’s umlaut dots are pretty pronounced by default already, and were here further enlarged. The filled apex in W creates a horizontal that is picked up as the baseline for the rest of the word. Finally, TheW’s monospaced nature is emphasized by arranging the exhibition dates in three stacked lines.

    Wald / Ästhetik exhibition poster 2
    Source: https://www.instagram.com OSD. License: All Rights Reserved.

    Typefaces

    • TheW Clan RZA

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