Arbeiterwohlfahrt Schwäbisch Hall

The Arbeiterwohlfahrt (Workers’ Welfare Association) is one of Germany’s leading charitable organizations. Simon Zirkunow is the designer of the annual reports for their local office in Schwäbisch Hall. For the 2009 edition, he divided the title of the publication into two halves and placed them on the front and the back of the cover. The reader is invited to merge the text back together. By doing so, the brochure forms a heart – which is also the logo of this non-profit organization.

The font in use is Ole Schäfer’s FF Fago Bold. Fago is the corporate typeface of the Arbeiterwohlfahrt, and is also used on their website.