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Tomaticon

Contributed by TypeMates on Mar 28th, 2019. Artwork published in
circa 2017
.
    Tomaticon 1
    Source: https://www.sandraschildwaechter.de License: All Rights Reserved.

    A compendium on the tomato’s biodiversity uses the lively cursive of Muriza in combination with its original inspiration, FF DIN.

    Denise Meinhardt’s diploma thesis at the Darmstadt University of Applied Sciences dissolves the common cliché of a round, red vegetable and takes a look at the tomato’s biodiversity. The catalogue itself also comes along with a sustainable spirit: it’s printed on wood-free FSC paper with food-certified ink. Further, the envelope can be composted and contains enough seed to grow a new tomato.

    In the typographic canon, both the engineered DIN and the slab Muriza are based on a geometric idea and underline the informative part of the Tomaticon. Both fonts provide calmness and clarity through their monolinear stokes. The slab serif Muriza contrasts the static DIN with energetic italics and is used on title, in headlines and interview questions.

    Denise: “I’m especially attracted to lower case k. For me, the italics reflect the organic growth of the tomato”

    Tomaticon 2
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 3
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 4
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 5
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 6
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 7
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 8
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 9
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 10
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 11
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 12
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 13
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 14
    Denise Meinhardt. License: All Rights Reserved.
    Tomaticon 15
    Denise Meinhardt. License: All Rights Reserved.

    Typefaces

    • Muriza
    • FF DIN

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