The Bio‑Hybrid stands for a new, contemporary form of personal urban mobility and means of transportation. We are committed to delivering a synthesis of functionality, design, technology, driving pleasure and zero emissions. We provide impetus and pave the way to a digitally connected world
For now the typography is focused on the branding. Until 2020 – when the first vehicles will be delivered – Cera Round is planned to be used for apps and the user interface as well.
By the way: Talking to font foundries helps — the hyphenated brand name made TypeMates aware to add the Non-Breaking Hyphen (U+2011).