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Sundae School

Contributed by Gareth Hague on Jun 5th, 2019. Artwork published in .
    Sundae Flower Shop — Pop-up shop in New York
    Source: https://i-d.vice.com Phillip Kim. License: All Rights Reserved.

    Sundae Flower Shop — Pop-up shop in New York

    “It is not mere streetwear but “smokewear”— a sartorial play on weed culture … with a deeper message and surprisingly insightful take on modern Korea.”

    “Meet the Korean-American Brand Challenging Stoner Stereotypes… with uniform for recreational marijuana consumption”

    “They combine two niches that have evolved within canna-culture sectors: those who use cannabis, and those who love streetwear…and their products are flying off the shelves.”—Sundae School

    Alias Harbour is used for logotype and headline text. The sans serif used on the menu, the poster, and the T-shirts is Sneak.

    Sundae Flower Shop — Pop-up shop in New York
    Source: https://i-d.vice.com Phillip Kim. License: All Rights Reserved.

    Sundae Flower Shop — Pop-up shop in New York

    Sundae Flower Shop — Pop-up shop in New York
    Source: https://i-d.vice.com Phillip Kim. License: All Rights Reserved.

    Sundae Flower Shop — Pop-up shop in New York

    Sundae School 4
    Source: https://i-d.vice.com License: All Rights Reserved.
    Sundae Flower Shop — Pop-up shop in New York
    Source: https://donyc.com License: All Rights Reserved.

    Poster for the Sundae Flower Shop pop-up shop in New York

    Sundae School 6
    Source: https://sundae.school License: All Rights Reserved.
    Sundae School 7
    Source: https://sundae.school License: All Rights Reserved.

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    • Harbour
    • Sneak

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