An independent archive of typography.
to participate.

Topics

Formats

Typefaces

MPreis Don Patata

Contributed by Rodrigo Saiani on Jul 10th, 2019. Artwork published in
June 2019
.
    MPreis Don Patata 1
    Source: https://moodley.at Lumikki. License: All Rights Reserved.

    Nice to see Tenez in use for the packaging of premium potatoes as designed by Moodley for MPreis, an Austrian supermarket chain.

    The loosely spaced all caps setting in combination with a more neutral sans (not sure what the sans is … Akzidenz Grotesk? Benton?) gives this commodity an air of elegance. Also, the detail with “2 KG, No 1” is well-crafted, adding more life to the center axis of the design. Of course, the lowered O in Kartoffel (“potato”) is also a witty take on the product name.

    Project management & consulting: Sabrina Dojlidko
    Creative direction: Mike Fuisz
    Art direction: Marie Pierer
    Graphic design: Marie Pierer, Kristina Kurre

    MPreis Don Patata 2
    Source: https://moodley.at Lumikki. License: All Rights Reserved.
    MPreis Don Patata 3
    Source: https://moodley.at Lumikki. License: All Rights Reserved.
    MPreis Don Patata 4
    Source: https://moodley.at Lumikki. License: All Rights Reserved.
    MPreis Don Patata 5
    Source: https://moodley.at Lumikki. License: All Rights Reserved.
    MPreis Don Patata 6
    Source: https://moodley.at Lumikki. License: All Rights Reserved.

    Typefaces

    • Tenez
    • unidentified typeface

    Formats

    Topics

    Designers/Agencies

    Artwork location

    Post a comment