Create + Explore

Create + Explore is a conversation between mediums from visual to auditory, providing an intersectional platform for beat-makers and photographers to create and explore the power of artistic collaboration. Each project is created through a process of pairing a beatmaker and a photographer. The beatmaker creates original music and sends it off to the photographer as an impetus and inspiration to generating a pictorial exploration. This process links two of our most indelible sensory experiences through a photographic interpretation of original music. — createandexplore.co

Create + Explore is a collaboration between Braden Lee and Matthew Lawless. The straightforward typography (centre-aligned white capitals from Gotham, paired with a logo and a tag line which uses DIN 1451) provides a clean and unobtrusive branding for the images in their Instagram feed. In the videos, the same typography is brought to live with animation.