OzHarvest
Contributed by Nick Sherman on Jan 10th, 2013. Artwork published in
.
Source: www.underconsideration.com License: All Rights Reserved.
From Brand New:
Established in 2004, OzHarvest is an Australian nonprofit organization that rescues food mainly from restaurants, food wholesalers, and retailers to distribute to charities supporting the vulnerable in Sydney, Newcastle, Adelaide, and Brisbane delivering 441,500 meals per month across the country with a fleet of 15 vans. In December OzHarvest introduced a new identity created in a pro-bono collaboration between Frost* and Droga5.
A note on the typeface choice from Frost*:
In a cheeky nod to the nature of the services provided by the charity, the identity is realised in the informal, san serif font, Frankfurter.
Source: www.underconsideration.com License: All Rights Reserved.
Source: www.underconsideration.com License: All Rights Reserved.
Source: www.underconsideration.com License: All Rights Reserved.
Source: www.underconsideration.com License: All Rights Reserved.
Source: www.underconsideration.com License: All Rights Reserved.
