Cantata Singers branding
Kees Bakker, a Dutch designer, rebranded the Cantata Singers for the organization’s 50th anniversary in 2015.
In 1964, a group of friends, colleagues and classmates came together with a common goal—to explore and perform music they were not hearing anywhere else, the cantatas of J.S. Bach. Since then, they organization has grown tremendously in size and followers, leading to a large choir performing at quarterly at Jordan Hall, Boston.
The rebrand focuses on the playfully expressing cantata as different syllables and pairs ITC Tiepolo Black with Akzidenz-Grotesk to great effect.
Bakker designed a wide range of deliverables, from street posters and totes, to the organizations webpage and digital media. The type use encourages playfulness while sticking to a strong brand guideline that allows for a diverse range of possibilities for future Cantata concerts.
Formats
- Branding/Identity (3844)
- Posters/Flyers (2881)
- Ephemera (655)
Topics
- Music (3145)
- Performing Arts (471)
Designers/Agencies
- Kees Bakker (1)
Tagged with
- Cantata Singers (1)
- Johann Sebastian Bach (4)
- classical music (107)
- vocal music (5)
- choirs (10)
- redesign (235)
- logos (2048)
- mid-word linebreaks (311)
- repetition (429)
- poster series (239)
- concert & gig posters (249)
- letterheads (205)
- envelopes (86)
- business cards (736)
- stationery (449)
- tote bags (211)
- flyers (51)
- typeface combinations (1613)
- stacked and staggered (166)
Artwork location
- Netherlands (639)
- United States (5350)
- Amsterdam (237)
- Boston (62)
In Sets
- stuffs (jae benjamin) (202)
- ITC (Florian Hardwig) (320)