Half Hitch Gin uses Jubilat as the display typeface on the website.
Having completed a rebrand withJones Knowles Ritchie, the London distillery launched a new website developed by Noughts & Ones. Jubilat Medium is specified for headings. The firm slab serif by Darden Studio is used exclusively in center-aligned all caps, underpinning the brand values of tradition and exclusiveness. Jubilat is paired with Alessio Laiso’s Aleo, another slab serif with larger apertures and more dynamic forms geared for smaller text.