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Lucky Strike Filter 100’s ad

Photo(s) by Bart Solenthaler. Imported from Flickr on Dec 19, 2019. Artwork published in .
    Lucky Strike Filter 100’s ad
    Source: https://www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “perpetua”. License: All Rights Reserved.

    Lucky Strike introduces the Lucky Strike that doesn’t taste like a Lucky Strike.

    One of the phototype versions of Perpetua, tightly spaced and more condensed than the original, paired with indented copy in Helvetica, for a magazine ad by the American Tobacco Company.

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    • Perpetua
    • Helvetica

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