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Clip Books of Line Art, Volk (1975)

Photo(s) by Bart Solenthaler. Imported from Flickr on Jan 5, 2020. Artwork published in .
    “The Wedding” (No. 268) ft.  in all caps italics with three swash alternates.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “bookman”. License: All Rights Reserved.

    “The Wedding” (No. 268) ft. Bookman in all caps italics with three swash alternates.

    Covers for various clip books of line art issued in 1975 by Harry Volk Jr. Art Studio, Pleasantville, New Jersey. See the previous post about the clip books issued in 1955 for more information on Harry Volk Jr. Art Studio.

    In most issues from this volume, “Clip Book of Line Art” is set in a light weight of ITC Avant Garde Gothic, with alternates for A and e.

    While Volk predominantly used phototype styles from Filmotype’s library in the late 1950s and early 1960s, they had switched to Photo-Lettering (and later ITC) by the end of the 1960s. The covers in this post also feature a number of faces that originated elsewhere. Burko was issued by Headliners (and copied by Facsimile Fonts as part of the Blippo series). Checkmate started out at Schaedler (and was adopted by Photo-Lettering). Yagi Double is a Facsimile Fonts creation. Their Bob Trogman claims credit for Uncle Bill. Zipper and Premier Shaded are Letraset originals. Archie and Rock Opera may have been created at Lettergraphics (the latter is a derivative of Letraset’s Frankfurter).

    Or did Volk maybe tap into Formatt’s library of faces for dry-transfer lettering? Their catalog no. 5 from 1974 shows several of the styles used on these covers, including Rock Opera, Tip Top, Eurostile, Uncle Bill (as Brother Bill), Checkmate (as Tournament), Copperplate (as Broker Shaded), Archie (as Chuckle), Yagi Double (as Circuit Double), and Titan.

    “Holidays” (No. 269) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “benguiatcaslon”. License: All Rights Reserved.

    “Holidays” (No. 269) ft. Benguiat Caslon.

    “Entertainment” (No. 271) ft. , set on a curve.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “itcneon” and “itcavantgardegothic”. License: All Rights Reserved.

    “Entertainment” (No. 271) ft. ITC Neon, set on a curve.

    “Telephones” (No. 272) ft.  Italic with swash caps and  with unicase alternates.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “cooperblack” and “folio”. License: All Rights Reserved.

    “Telephones” (No. 272) ft. Cooper Black Italic with swash caps and Folio with unicase alternates.

    “Occupations” (No. 273) ft.  Bold Extended and .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “eurostile” and “akzidenzgrotesk”. License: All Rights Reserved.

    “Occupations” (No. 273) ft. Eurostile Bold Extended and Akzidenz-Grotesk.

    “Winter” (No. 274) with one of the adaptations of , probably Hotline by Lettergraphics.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “hotline” and “itcavantgardegothic”. License: All Rights Reserved.

    “Winter” (No. 274) with one of the adaptations of Mexico Olympic, probably Hotline by Lettergraphics.

    “Men” (No. 276) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “checkmate”. License: All Rights Reserved.

    “Men” (No. 276) ft. Checkmate.

    “Spring” (No. 279) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “saphir”. License: All Rights Reserved.

    “Spring” (No. 279) ft. Saphir.

    “Holidays” (No. 277) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “archie”. License: All Rights Reserved.

    “Holidays” (No. 277) ft. Archie.

    “Circus-Fair” (No. 628) ft.  Ultra.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “westbarnum” and “itcavantgardegothic”. License: All Rights Reserved.

    “Circus-Fair” (No. 628) ft. West Barnum Ultra.

    “Spring & Summer Sports” (No. 629) ft. more  Bold Extended.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “eurostile”. License: All Rights Reserved.

    “Spring & Summer Sports” (No. 629) ft. more Eurostile Bold Extended.

    “The Farm” (No. 630) ft.  with its alternate glyphs.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “itcbusorama”. License: All Rights Reserved.

    “The Farm” (No. 630) ft. ITC Busorama with its alternate glyphs.

    “Summer” (No. 631) ft. caps from .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “tiptop”. License: All Rights Reserved.

    “Summer” (No. 631) ft. caps from Tip-Top.

    “Medicine” (No. 632) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “columna”. License: All Rights Reserved.

    “Medicine” (No. 632) ft. Columna.

    “Media” (No. 635) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “burko”. License: All Rights Reserved.

    “Media” (No. 635) ft. Burko.

    “Homemaker” (No. 637) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “zipper”. License: All Rights Reserved.

    “Homemaker” (No. 637) ft. Zipper.

    “Human Relations” (No. 638) ft.  with what looks to be a customized R, or maybe an alternate that was exclusive to some (VGC’s?) phototype version. Bauer’s original (open)  has two forms for this letter, none of which matches the one seen here.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “columna”. License: All Rights Reserved.

    “Human Relations” (No. 638) ft. Columna Solid with what looks to be a customized R, or maybe an alternate that was exclusive to some (VGC’s?) phototype version. Bauer’s original (open) Columna has two forms for this letter, none of which matches the one seen here.

    “Fall & Winter Sports” (No. 639) ft.  with .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “revue”. License: All Rights Reserved.

    “Fall & Winter Sports” (No. 639) ft. Revue with EndcapS.

    “Christmas” (No. 640) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “americanuncial”. License: All Rights Reserved.

    “Christmas” (No. 640) ft. American Uncial.

    “Crowds” (No. 643) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “premiershaded”. License: All Rights Reserved.

    “Crowds” (No. 643) ft. Premier Shaded.

    “Couples” (No. 644) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “yagidouble”. License: All Rights Reserved.

    “Couples” (No. 644) ft. Yagi Double.

    “Safety” (No. 645) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “stencilludlow”. License: All Rights Reserved.

    “Safety” (No. 645) ft. Stencil (Ludlow).

    “Teens” (No. 647) ft.  AKA Shady Deal, a copy of  with a line pattern fill.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “rockopera”. License: All Rights Reserved.

    “Teens” (No. 647) ft. Rock Opera AKA Shady Deal, a copy of Frankfurter with a line pattern fill.

    “Groups” (No. 648) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “unclebill”. License: All Rights Reserved.

    “Groups” (No. 648) ft. Uncle Bill.

    “Industry” (No. 649) ft.  Black.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “blippo” and “itcavantgardegothic”. License: All Rights Reserved.

    “Industry” (No. 649) ft. Blippo Black.

    “Children” (No. 650) ft. .
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “davida”. License: All Rights Reserved.

    “Children” (No. 650) ft. Davida.

    “Borders” (No. G60) ft.  Shaded. The logo of the Grafika subseries is in . The script appears to be lettering.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “orbit”. License: All Rights Reserved.

    “Borders” (No. G60) ft. Orbit Shaded. The logo of the Grafika subseries is in ITC Fat Face. The script appears to be lettering.

    “Pointers” (No. G53) ft.  with arrows.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “novelgothic”. License: All Rights Reserved.

    “Pointers” (No. G53) ft. Novel Gothic with arrows.

    “Conrad Zilch” (No. G51) ft.  …
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “banco”. License: All Rights Reserved.

    “Conrad Zilch” (No. G51) ft. Banco

    … accompanied by “Cora Zilch” (No. G56).
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “banco”. License: All Rights Reserved.

    … accompanied by “Cora Zilch” (No. G56).

    “Design Devices” (No. G54) ft. , a  follower of unclear origin.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “titan”. License: All Rights Reserved.

    “Design Devices” (No. G54) ft. Titan, a Baby Teeth follower of unclear origin.

    “Money” (No. G59) ft.  AKA Bond Shaded.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “bondshaded”. License: All Rights Reserved.

    “Money” (No. G59) ft. Bond Shaded AKA Bond Shaded.

    “Contests” (No. G61) ft.  Rimmed.
    Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “orbit”. License: All Rights Reserved.

    “Contests” (No. G61) ft. Orbit Rimmed.

    2 Comments on “Clip Books of Line Art, Volk (1975)”

    1. A loose interpretation of Zipper is Funk Wagon by Kern Club.

    2. Thanks for the pointer, Jay.

      Uppercase Character Set A-Z
      Numerals & Simple punctuation

      It seems that Kern Club exclusively caters to designers who work with the English language only. Their fonts contain no diacritics whatsoever. That’s a bit unambitious in 2020. Also, unlike Zipper, no lowercase … bummer.

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