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21 St James’s Square: A legacy

Contributed by Jessica Njoo on Mar 8th, 2020. Artwork published in .
    Front cover with bronze foil and white emboss.
    Source: https://jessicanjoo.com Jessica Njoo. License: All Rights Reserved.

    Front cover with bronze foil and white emboss.

    A 160 page Swiss bound coffee table book designed for Columbia Threadneedle Investments to support the leasing campaign of 21 St James’s Square. Interior photography by Rory Gardiner and portraits by Mark Manzi, the book also features interviews with business owners and royal purveyors who embodied the spirit of St. James’s, among them Jermyn Street perfumers Floris, cheesemongers Paxton & Whitfield and wine merchant Berry Bros & Rudd.

    The typography pairs two branches of the SangBleu superfamily by Swiss Typefaces, the seriffed SangBleu Kingdom and the largely serifless SangBleu Sunrise. The 21 St James’s Square logo is set in Gill Sans.

    Inside front cover. Swiss bound with bronze tape and bronze edging.
    Source: https://jessicanjoo.com Jessica Njoo. License: All Rights Reserved.

    Inside front cover. Swiss bound with bronze tape and bronze edging.

    Hero spread for each person we featured in the book.
    Source: https://jessicanjoo.com Jessica Njoo. License: All Rights Reserved.

    Hero spread for each person we featured in the book.

    21 St James’s Square: A legacy 4
    Source: https://jessicanjoo.com Jessica Njoo. License: All Rights Reserved.
    We interviewed a number of people who we believed embodied St James's.
    Source: https://jessicanjoo.com Jessica Njoo. License: All Rights Reserved.

    We interviewed a number of people who we believed embodied St James's.

    21 St James’s Square: A legacy 6
    Source: https://jessicanjoo.com Jessica Njoo. License: All Rights Reserved.
    21 St James’s Square: A legacy 7
    Source: https://jessicanjoo.com License: All Rights Reserved.

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