This project is about Achille and Camilla, two young architects who brought together their passion, becoming Archimonio. We designed their brand, keeping our focus on simple straight lines which can be interpreted in different ways: is the logo representing a house or a room in perspective? Is it the letter A, a pencil or an arrow? Archimonio’s brand plays with the imagination of whoever is watching. On the other hand their business cards do not lack in seriousness and accuracy. The information, set in all caps Mostra Nuova, is printed on rock-solid black Fedrigoni stock with a copperplate foil. The format is square-shaped and the information is rigorously displayed.