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Hasenmayer’s knochenbildendes Kindermehl ad

Photo(s) by altpapiersammler. Imported from Flickr on Mar 6, 2020. Artwork published in
circa 1905
.
Hasenmayer’s knochenbildendes Kindermehl ad
Source: www.flickr.com Uploaded to Flickr by altpapiersammler and tagged with “baldur”. License: All Rights Reserved.

Advertising card for “Hasenmayer’s bone-forming children’s flour”. Baldur, a so-called neudeutsch typeface issued by the Julius Klinkhardt foundry in 1901, is combined with caps from Breite halbfette Grotesk and two widths of Romanisch, both by Schelter & Giesecke.

Sicheres Vorbeugungsmittel gegen englische Krankheit, entwickelt die KInder nicht schwammig dick, sondern normal, gesund und knochenstark.

(“Safe preventive against the English Disease [i.e. Rickest], the children do not develop spongily fat, but normal, healthy and with strong bones.”)

Typefaces

  • Baldur (Klinkhardt)
  • Breite halbfette Grotesk
  • Romanisch

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