Source: https://www.flickr.comUploaded to Flickr by altpapiersammler and tagged with “bertholdblock” and “tiemannmediäval”. License: All Rights Reserved.
The indestructible Berthold Block and the filigree Tiemann-Antiqua, combined in an ad for Creme Elcaya, “the most exquisite skin care product […] excellent in summer for travelling, for marches and automobile rides, […] indispensable in winter”.
Walter Tiemann’s eponymous Antiqua was first cast by Klingspor in 1909. Its Kursiv – which is here used for captions – followed in 1912. “Erste Deutsche Fabrik …” is set in a narrow grotesk that was known as Moderne Steinschrift, among other names. The advert measures 43 cm in height.