When Bad Things Happen to Good People by Harold S. Kushner (Avon, 1983)
Paperback edition by Avon Books, New York, 1983.
The mass market paperback editions of Harold Kushner’s bestseller by Avon Books and others feature six stacked lines of ITC Benguiat Condensed Bold, in tightly spaced caps with a shadow effect, arranged on colored stripes, with the word “Bad” highlighted reversed on black. ITC Benguiat is used for everything from the author‘s name and title to the blurbs and the praise on the back cover.
See also the jacket design of the first edition by Schocken from 1981, featuring Perpetua.
Back cover of the Avon Books edition.
Paperback edition by HarperCollins Canada, 1983. “The acclaimed national bestseller” here is set in caps from the Black weight of Helvetica Condensed. The same design was also used by Pocket Books, New York, in 1987.
