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D’AiUTO / Baby Watson Cheesecake

Photo(s) by Nick ShermanImported from Flickr on Mar 10, 2013.
    D’AiUTO / Baby Watson Cheesecake
    Source: http://www.flickr.com Uploaded to Flickr by Nick Sherman and tagged with “gillkayo” and “lazybones”. License: CC BY-NC-SA.

    You’ve likely seen the D’Aiuto storefront if you’ve walked down 8th Avenue just south of Penn Station, past a string of low-rent XXX shops and steam-table buffets. D-’-A-I-U-T-O, the sign reads in blocky hot-pink capital letters. […] This is the last remaining vestige of the Baby Watson empire, a kingdom built upon cream cheese nearly a century ago.

    Jamie Feldmar on capitalnewyork.com

    Typefaces

    • Gill Kayo
    • Lazybones
    • Kestrel Script

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    2 Comments on “D’AiUTO / Baby Watson Cheesecake”

    1. Nick Sherman says:
      May 21st, 2017  11:40 pm

      And another related image:

      We have The Baby. / Baby Cakes

    2. Nov 19th, 2017  8:59 pm

      Nina’s daylight shot reveals there is another Letraset classic: Alan Meeks’ Kestrel Script for “Best Cheesecake On Earth”.

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