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20/20 Calendar

Contributed by Polar Ltda on Jul 26th, 2020. Artwork published in
February 2020
.
20/20 Calendar 1
Source: polar.ltda License: All Rights Reserved.

At the beginning of each year we propose to create a non-traditional calendar as a gift for friends and customers.

Inspired by the 20/20 visual acuity test — or Snellen Chart — the 2020 Polar calendar graphically explores the relationship between typographic scale, distance and time. In the vision considered normal, the observer is able to see the line marked 20/20 at a distance of 20 feet (approximately 6 meters).

Printed with Black, Pantone Lumiset 804C and Pantone Metallic 877C on matte stock. All text is set with Universal Sans.

See more images on the Polar, Ltda. website.

20/20 Calendar 2
Source: polar.ltda License: All Rights Reserved.
20/20 Calendar 3
Source: polar.ltda License: All Rights Reserved.
20/20 Calendar 4
Source: polar.ltda License: All Rights Reserved.
20/20 Calendar 5
Source: polar.ltda License: All Rights Reserved.

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  • Universal Sans

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