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Bokhari

Contributed by Mihail Mihaylov on Aug 20th, 2020. Artwork published in
June 2020
.
    Bokhari 1
    License: All Rights Reserved.

    Building upon the visual language of weaving and textile production, we created a distinctive logotype and a set of elaborate patterns, which serve as a vehicle for Bokhari’s brand. With its modern expression and working across multiple media formats, the identity communicates their core values: sustainability, continuity and social engagement.

    Using Garnett from Sharp Type for this project helped us to achieve a fine balance between character and simplicity. The pattern’s grid is based around the inner proportion of the typeface and its specific stroke contrast, which brought an organic dimension to the otherwise strict and rational approach. The b shape in the logo is followed by “okhari” set in Garnett with a custom single-storey a.

    Bokhari 2
    Source: https://www.tank.no License: All Rights Reserved.
    Bokhari 3
    Source: https://www.tank.no License: All Rights Reserved.
    Bokhari 4
    Source: https://www.tank.no License: All Rights Reserved.
    Bokhari 5
    Source: https://www.tank.no License: All Rights Reserved.
    Bokhari 6
    License: All Rights Reserved.
    Bokhari 7
    License: All Rights Reserved.

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